From Niche Product to Viral Sensation: How Bogg Bag Ventured into 1,800 Target Stores
Retail TouchPoints
NOVEMBER 25, 2024
Now, Bogg Founder and CEO Kim Vaccarella is bringing the bag to even more consumers thanks to a new partnership with Target. However, this latest expansion has kickstarted a new growth trajectory for the business, which started in 2008. RTP: You’ve gone through quite a journey from when you started the business in 2008.
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