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5 Lessons Learned from Shake Shack’s Strategy & Growth

Indigo 9 Digital

Shake Shack may not have the sales or reach of a McDonald’s but it does have a place in the hearts of millions of consumers. One of the reasons Shake Shack took off is because there weren’t a lot of similar options at the time. The other trend Shake Shack helped to popularize is the rise of fast casual restaurants.

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5 Ways Dollar Stores Make Money & Beat the Competition

Indigo 9 Digital

The areas where dollar stores have flourished are often known as “food deserts”, markets where consumers are many miles away from a grocery store or a big box chain such as Walmart but they still need a place to buy household items and food at affordable prices. Do dollar stores use savvy pricing tactics or do they mislead consumers?

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Dollar Tree’s Strategy, 3 Actions its Taking to Stay on Top

Indigo 9 Digital

Dollar stores continue to be one of the fastest growing segments in retail. With low prices dollar stores are even bringing in higher income consumers. "[W]e But at the end of 2021 in the face of rising inflation Dollar Tree decided to increase its average price point to $1.25. At Family Dollar, our Combo Stores are working.

Grocer 52
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Alibaba’s Business Model – How the eCommerce Giant Makes Money

Indigo 9 Digital

It is a consumer-to-consumer platform where small businesses and individuals sell items to consumers. It launched in 2003 and provided an opportunity for China’s entrepreneurial class to reach China’s increasingly affluent consumer market. Launched in 2010 AliExpress is a global retail marketplace. AliExpress.

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Brand Loyalty is Put to the Test

Rangeme

Like Janet Jackson, more consumers are asking brands, “What have you done for me lately?” In the past three months, more than 80% of consumers purchased a different brand from the one they normally buy and 44% said they would repurchase the new brand even if the original preferred brand was available again. 1 Devenyns, Jessi.

Consumer 105
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6 Ways Farfetch is Disrupting Luxury Retail

Indigo 9 Digital

The prevailing wisdom at the time which hasn’t gone completely away is that you can’t translate a high touch experience, one often involving thousands of dollars, online. Then the COVID-19 pandemic hit and consumers around the world were forced to shop online sending digital sales to levels never seen before. But it’s true.

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6 Reasons Walmart’s eCommerce Strategy is Winning

Indigo 9 Digital

Since 90% of the United States population lives within 10 miles of a Walmart store this move has become a game changer for the retailer. Consumers love shopping online but what they really want is control. Be honest, before the pandemic weren’t you were part of the vast majority of consumers that had never tried curbside pickup?