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In-Store Retail Media Flexes to Move Beyond Digital Screens

Retail TouchPoints

Respondents to the store design survey already have rethought and redesigned areas where there are clear monetization opportunities: product display areas ( 70% ), fixtures ( 62% ) and the point of sale ( 54% ). Whats interesting about this whole conversation is how you navigate inside your company, Krans said.

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At 60, The Paper Store Remains Committed to Being the ‘Antithesis of Online Shopping’

Retail TouchPoints

And while Uncharted has its own branding, if you walked into a new signature Paper Store and an Uncharted store you would see similar visual merchandising and aesthetics. We see people coming in over the weekend and being served a fresh-baked chocolate chip cookie.

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As Gen Z Enters Prime Spending Years, Brands Sharpen Their Pitch

Retail TouchPoints

The space also features an integrated payment system, allowing brands to use it as a point of sale, with products stored in a basement floor stockroom. Along the back of the space’s ground floor are floor-to-ceiling high-definition micro-LED displays, and the store’s glass frontage allows passersby to see the head-turning screens.

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Thinking Locally to Drive PoS and Expansion Campaigns

Retail TouchPoints

Yet conducting point-of-sale (PoS) campaigns in new regions wont work with a cookie-cutter approach. Your brand has had great success at home, and now you want to duplicate that in additional markets, maybe even expand internationally.

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Data-Driven Decisions: Using Analytics to Perfect Your Retail Merchandising Mix

CJ Retail Solutions

Collecting and analyzing data is essential for retailers to make informed decisions and enhance visual merchandising. Leveraging data for pricing, promotions, and inventory management can lead to improved sales forecasting. What are some common data sources used for retail merchandising analytics?

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Effective Retail Store Layout Merchandising Strategies for Increased Sales

Small Biz Trends

In terms of retail success , your store layout and merchandising strategies play an essential role. A well-thought-out layout directs customer flow, whereas effective visual merchandising improves product visibility. For instance, positioning key items at eye level can increase sales.

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What is Visual Merchandising?

Wiser

This is where visual merchandising comes into play. What is Visual Merchandising? Visual merchandising is the practice of designing and displaying merchandise in a retail setting with the goal of engaging shoppers and boosting sales. The Importance of Strong Visual Merchandising.