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Engaging Customers Beyond the Point of Sale with Mobile Marketing

Retail TouchPoints

If you are only engaging the user at the point of sale, you’re not actually addressing all of their needs. In the same way that all consumers have vastly different shopping preferences, they also have different communication preferences. Mapping and analyzing customer journeys enables companies to find gaps in their experiences.

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TikTok Shop Officially Debuts in the U.S.

Retail TouchPoints

It might have been the worst-kept secret in retail, but after months of unconfirmed reports , behind-the-scenes testing and tales from the front lines , TikTok has finally, formally launched its new ecommerce offering — TikTok Shop. in November 2022. reads the company announcement. The company also reiterated that all TikTok-protected U.S.

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Choosing a Distribution Model: Drop Shipping vs Traditional Inventory

Retail Bound

One of the topics that consistently comes up in the retail world is the logistics of shipping. From the manufacturers to the distributors, to your retail store – there are many factors and unexpected costs to consider during the shipping process that can be often overlooked. Choose a model that can scale with your growth trajectory.

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Kroger Doubles Ship Assortment Via 3rd-Party Marketplace

Retail TouchPoints

For Kroger , the expansion of its Ship e-Commerce assortment through a third-party marketplace is the latest example. Starting this fall, more than 50,000 additional items will be available to Ship customers across multiple categories including natural and organic, international food, specialty items, housewares and toys.

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Pandemic Shifts Shine a Light on Importance of Modern Point of Sale

Retail Minded

Did you know that point of sale systems date back to 1879 when the first one was invented by American shopkeeper James Ritty. With stores taking control of their inventory management, selling channels, distribution experiences and shipping, they also recognized that customers wanted to be in control, as well.

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What retailers need to know about the return of in-store shopping

Inside Retail

In-store shopping has rebounded post-pandemic. But while a retreat from online sales was predicted, the speed and scale of shoppers returning to bricks-and-mortar stores was less anticipated. However, post-pandemic physical shopping is a different beast to the olden days.

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Star Micronics Introduces A New Line of mG-T Scales, Innovative Designs For Point Of Sale

Star Miconics

Star Micronics releases the mG-T12, mG-T30, and mG-T60 point-of-sale scales built for accuracy. Somerset, NJ – March 28, 2022 – Continuing its philosophy of “Always Leading – Always Innovating,” Star Micronics presents its new line of point-of-sale (POS) scales, the mG-T Series. cdorner@starmicronics.com 848-216-3318.