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TikTok Shop Officially Debuts in the U.S.

Retail TouchPoints

It might have been the worst-kept secret in retail, but after months of unconfirmed reports , behind-the-scenes testing and tales from the front lines , TikTok has finally, formally launched its new ecommerce offering — TikTok Shop. in November 2022. reads the company announcement. reads the company announcement.

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The Rise of Social Commerce: How Retailers Can Leverage Social Media

Star Miconics

Part of this shift is the emergence of social commerce, a trend that’s setting the stage for this next retail revolution. Combining mobile shopping and social media, two of the most popular contemporary pastimes, retailers are finding more creative ways to engage consumers, drive sales, and enhance the shopping experience.

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How a Reactive Omnichannel Strategy can Help you Capitalize on Reactive Buying Trends

Retail TouchPoints

Whether it was inspiration from this “summer of sport” or keeping up with the ever-changing weather, the increasing unpredictability of consumers’ shopping habits was on display this summer. By personalizing the customer journey using composable commerce, they can now deliver a first-class digital purchasing experience.

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How Streamlining Digital Checkout Boosted Polywood Conversions Nearly 50%

Retail TouchPoints

In 2017, Polywood had a great product sustainability story (its outdoor furniture is made from 100% recycled plastic and comes with a 20-year guarantee) and a solid launching pad for direct-to-consumer sales (a 27 -year history of selling through big box, home improvement and specialty patio stores). It was an involved, intense process.

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Behind the Scenes of TikTok Shop with a Pioneering U.S. Seller

Retail TouchPoints

Now the company has become the first toy brand to test out the hottest new arena in digital selling — TikTok Shop. Brands have been clamoring to sell on TikTok almost from the moment the platform began its meteoric rise and the #TikTokMadeMeBuyIt hashtag proved its commerce potential. in November 2022. in November 2022.

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Turn Innovation into Action: Top 10 Takeaways You’ll Get From #RIC21

Retail TouchPoints

From tiny boutiques to nationwide giants, retailers are using livestreaming and live shopping to reach customers in new and compelling ways. Shopping malls face an uncertain future, but an omnichannel-focused revamp can enhance convenience and generate consumer enthusiasm. The ins and outs of livestreaming. 16 from 3 to 3:30 p.m.

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Jason & Scot Show Episode 290 – Shoptalk 2022

Retail Geek

Jason: [6:17] There was some version of that there was you know Uber instacart and doordash all talking about instant delivery well a lot of the, the tenuous VC funded ones were, we’re announcing their their shutdowns and for sure they’re there was I mentioned 650 exhibitors I think about 620 of them were payment providers.