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Agility and reliable data are giving brands an edge in the race to market

Inside Retail

As consumers constantly chase ‘the next best thing’ brands and retailers are realising more than ever the importance of accurately predicting demand and getting new products to market in as short a time as possible. The company operated like this for a couple of years, but was not satisfied.”

Marketing 130
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The Data Dilemma with Retail Pricing and How to Untangle it

Retail TouchPoints

In my experience, the data is what keeps retailers from making the big jump to new pricing technologies and strategies. Begin with what you have and build a plan to fill in the gaps. I assure you that not every retailer has this all, and this should be expected when you’re looking for a better pricing strategy.

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How Halara uses machine learning to make just the right amount of activewear

Inside Retail

Through a combination of advanced predictive analytics to precisely tailor its product offerings and a successful leveraging of its social media community, the company has carved out a small but steadily growing niche in the highly competitive athleisure market. How is it possible to have such a quality at US$25?” “I What’s next for Halara?

Markdowns 130
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JD.com’s discounts and Apple’s price cut Lunar New Year retail strategies

Inside Retail

As the Lunar New Year approaches, retailers around the globe are eagerly gearing up to embrace the festive spirit and capitalise on the significant market opportunities that this joyous occasion brings. One of the best examples of this came from China, as Apple reduced its retail prices on select iPhone models by almost $70.

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Five Steps to Achieving a Perfect Retail Plan

Retail Smart Guys

The planning of retailing process requires vigorous efforts, data, research, and in-depth analysis to ensure its fruition in optimizing your retail stores. To guide your way to developing a retail planning process, here’s a five-step approach to get you started. Market Analysis. Customer Analysis.

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Best Practices for Selling on Amazon You May Be Missing

Retail TouchPoints

Your business needs a plan to sell on Amazon — not having a plan is a very bad plan! Formulate your strategy after researching which platform options you want to leverage, what your competitors are doing on the channel, determine your optimal price point and how you plan to fulfill orders.

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Recharge Your Digital Pricing Strategies with Data Science

Retail Focus

As other sectors, including travel and hospitality, experienced online commerce surges, the retail market shifted at a more leisurely pace. Let’s look at three ways that data science can help retailers thrive in a highly competitive multi-channel environment. 41% to an in-store flyer today.

Markdowns 200