Small Biz Trends

JULY 8, 2021

We have assembled all the numbers you need, including store operations, shopper behaviors, how retailers market their businesses, and much more. If you own a retail store or are considering shop ideas for a new one, take a look at the stats below. Retail Statistics: The Big Picture. Shopping Statistics.

Specialty Store 138

Specialty Store Specialty Retailers Social Commerce Advertising 138

Indigo 9 Digital

FEBRUARY 13, 2023

If you do subscribe to our retail trends newsletter to get the latest retail insights & trends delivered to your inbox 5. Wayfair’s customers who shop infrequently put pressure on marketing spend. You need a way to make the model work.” Do you like this content?

Home Furnishings 98

Home Furnishings Advertising Marketing Marketing Spend 98

Indigo 9 Digital

JANUARY 17, 2023

In the third quarter of 2022 DoorDash paid $446 million in marketing expenses or 35% of revenues. A healthier rate of marketing spend would be around 10% of sales. In 2019 DoorDash spent 101% of its revenues on marketing in the first quarter a few months before it passed Grubhub in market share. "We

Merchant Services 116

Merchant Services Payment Services Consumer Promotions 116

Rangeme

SEPTEMBER 6, 2022

Also, consider whether simplifying your marketing strategy by streamlining your SKUs could free up your team to focus on promoting only your bestsellers and unique products. Invest more in marketing. When recessions hit, too many companies make the knee-jerk reaction of cutting their marketing spend. 7 Price, Seth.

Marketing 52

Marketing Advertising Consumer Promotions 52

Indigo 9 Digital

NOVEMBER 16, 2023

With companies like Shopify it has never been easier to set up shop online. That is significantly higher than what companies typically spend on sales and marketing. Take department store Kohl’s, last year its marketing costs were only 4.9% But is it really as easy as it looks? A key challenge is profitable growth.

Consumer 98

Consumer Returns Advertising Marketing 98