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How to build a bricks-and-mortar store that attracts and retains customers

Inside Retail

Some of them are tried and true, such as store layout and design, customer service and convenience. Others are more novel, such as experiential retailing, retail greening, and collaborative marketing. Regularly conduct audits of the store to see what is working and what requires improvement. Don’t waste this opportunity.

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Why retailers view CX as a ‘nice-to-have’ rather than a core driver of revenue

Inside Retail

CX initiatives are often led by marketing or operations teams without strong ties to financial outcomes, leading to underinvestment or disjointed execution. Redirecting efforts into express checkout lanes and self-service kiosks led to a 40 per cent reduction in wait times and a 15 per cent lift in customer return rates.

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Choice at the checkout – why it matters

Inside Retail

Global research, conducted by Kantar for Glory Global Solutions, a market leader in retail cash recycling solutions, reveals that 80 per cent of consumers consider it important for retailers to provide a choice of checkout options. But as the market has evolved, so too has the technology. sqm footprint.

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Sick of hearing about AI? The key is understanding how to make it work for you

Inside Retail

It’s anticipated that the global AI retail market will soar past A$36 billion by 2028 and exceed A$70 billion by 2032, highlighting its growing importance and undeniable impact. Personalised recommendations: You can tailor marketing and product suggestions based on purchase history and browsing behaviour.

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JB Hi-Fi’s omnichannel success: How the brand connects online and in-store

Inside Retail

JB Hi-Fi’s systems track browsing behaviour, purchase history, and even product interests to create tailored marketing campaigns. In-store, staff can access a customer’s purchase history to give them better service and assist with scenarios like warranty repairs. This personalisation extends beyond simple recommendations.

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How Small Retailers Can Maximise Limited Space for Competitive Advantage

365 Retail

In the same way exclusive bingo rooms online carefully organise their games to enhance user interest, small retailers can design distinct areas in-store to showcase new arrivals or seasonal exclusives, driving foot traffic and sales. Coupling in-store organisation with a cohesive digital presence strengthens brand appeal.

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The Signs of Bad Shopping Experiences and How to Mitigate Them Using Digital Surveys

Retail TouchPoints

Online retailers and brick-and-mortar stores are having a tough time keeping up with the ever-growing digital market and the audience characteristics that are developing with it. Capturing this digitally, with short questionnaires at in-store kiosks, allows improvements to be measured and tracked in real-time.

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