Online vs. Offline Retail – Blurring the Line between Bricks and Clicks
Retalon
AUGUST 20, 2019
While some businesses are choosing to evolve the other direction (Bebe closed all of their physical stores to focus on online successes), many retailers have come to understand the benefits of a unified commerce approach. This could involve physical and online outlets, as well as kiosks, mobile apps, social media, and 3rd-party marketplaces.
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