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Why Online Store Owners Should Be Using Google’s Currency Conversion in Google Merchant Center

Store Growers

Last Updated on May 29, 2023 Ever heard of Google currency conversion? In 2016, Google launched a brand-new currency conversion feature that’s been a complete game-changer for merchants worldwide. What Is Google Currency Conversion and How Does it Work?

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How can your business leverage the incoming surge in cross-border spending?

Inside Retail

Conquering cart abandonment risks Presenting a robust and dynamic purchase experience is crucial, and this starts with displaying prices in the customer’s home currency. So, how can Australian e-commerce companies make sure that they get their piece of the pie?

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How to Configure the Cost of Goods Sold (COGs) Attribute in Google Shopping

Store Growers

Last Updated on March 29, 2023 Some attributes for Google Shopping feeds serve to make accounting and conversion reporting easier. Important note : merchants have to enable item level reporting in Google Shopping for cost of goods sold to work. How Is the cost_of_goods_sold Attribute Used in Google Shopping?

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How is AR/3D Technology Driving Next-Gen Ecommerce Best Practices?

Retail TouchPoints

Fans who purchased the physical product could then unlock the digital versions, or choose to purchase the digital versions with virtual currency to use as clothing and skins for their Fortnite avatars. $50 3D and AR tech help do just that, providing new avenues for product discovery via Google or social media ads.

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Solving Issues With Price Attribute in Your Product Feed (A Guide)

Store Growers

In this guide, we’ll take a deep dive into the “price attribute” in Google Shopping, the primary way that Google displays pricing information for products in its search results. These are all optional but can impact the conversion. How Is Price Attribute Used in Google Shopping?

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Solving Issues With Price Attribute in Your Product Feed (A Guide)

Store Growers

In this guide, we’ll take a deep dive into the “price attribute” in Google Shopping, the primary way that Google displays pricing information for products in its search results. These are all optional but can impact the conversion. How Is Price Attribute Used in Google Shopping?

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How to Orchestrate to Eliminate Regional Payment Barriers for Ecommerce Success

Retail TouchPoints

the end payment option the consumer sees should be Apple Pay or Google Pay. While adding new payment methods can be laborious given that hundreds of payment methods, currencies and processors exist, it doesn’t have to be complicated — on the contrary. If a consumer is in China, this may mean offering Alipay.