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3 Predictions for the Future of Omnichannel 

Retail TouchPoints

As consumers have turned to more sources to shop, retailers have diversified their commerce and marketing strategies. In fact, Retail TouchPoints has seen the number of channels used to conduct business grow year after year in its annual Omnichannel and Fulfillment Benchmark Survey.

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How a Reactive Omnichannel Strategy can Help you Capitalize on Reactive Buying Trends

Retail TouchPoints

Whether it was inspiration from this “summer of sport” or keeping up with the ever-changing weather, the increasing unpredictability of consumers’ shopping habits was on display this summer. Having grown up as internet natives, Gen Z is said to be more desensitized to traditional advertising.

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A Power-Packed Content Agenda Makes retailX the Must-Attend Event of the Summer

Retail TouchPoints

Two members of the design:retail 40 Under 40 class of 2021, Macy’s Prabhjot Singh and Under Armour ’s Christiana DiMattesa, will participate in the Retail Rockstars Setting the Future of In-Store Experience session. Additionally, retailX isn’t shying away from tough subjects, with sessions like Addressing the Shopping Center Identity Crisis.

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Webinar Recap: Taking The Pulse Of Marketers And Consumers To Navigate The Shift To Digital

Retail TouchPoints

Panelists shared insights from the Salesforce Shopping Index , which collected responses from more than one billion consumers worldwide, and the annual Sixth Edition: State of Marketing Report , which was released this May. Given the proliferation of shopping platforms, retail marketers are striving to make the checkout experience easy. “We’re

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It’s not e-commerce anymore – it’s just commerce

Inside Retail

Australia Post’s 2022 e-commerce industry report told us that online retail sales represent around 20 per cent of total retail sales , with shopping habits being reformed during the pandemic. Secondly, having a strong e-commerce channel enables customers to find products online that they may have struggled to locate in-store.

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7 Targeted Retail Strategies for Revenue Growth and Margin Improvement

Retail TouchPoints

There’s an art and science to using customer data to capture shopping behaviors and trends and activating that data along with the right shopping features. Instant answers about product sizing or shipping details can greatly influence the shopping experience and make or break a sale.

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Fueled by Discounts and BNPL, Online Holiday Sales Grow 4.9%

Retail TouchPoints

Other key data points for holiday 2023: Mobile commerce overtook desktop, clocking 51.1% Mobile shopping was highest on Christmas Day, when it drove 63% of online sales; Curbside pickup remained popular, used for 18.4% of online sales, up from 47% in 2022. of online orders (among retailers offering the service) and peaking on Dec.