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In Shein ’s ongoing efforts to stave off the threat of rival discount shopping app Temu (which overtook Shein as the No. 1 shopping app in America in April 2023), the company is expanding its product assortment beyond fashion and has signed agreements to sell products from brands including Skechers and Lansinoh. The product expansions will be enabled by Shein’s newly launched integrated marketplace , which opens the platform to third-party sellers.
Ghalia BOUSTANI. Senior retail consultant at Univers Retail | Published author | Visiting lecturer. Defining the brand story. Defining a brand story involves understanding the core elements that make your brand unique and compelling. A brand story is an ongoing narrative that evolves with your business and resonates with your audience. The more compelling and authentic the story is, the more it will connect with customers on a deeper level.
Google’s ever-changing SERP (search engine results page) landscape and intense competition pose a significant challenge for brands, retailers and advertisers striving to maximize their return on ad spend (ROAS). Traditional search marketing tools and reports are often insufficient, and marketers require an innovative solution that addresses gaps in existing search marketing tools to enhance brands’ visibility on the Google SERP and maximize ROAS.
US footwear brand and manufacturer Rockport Group has filed for bankruptcy under Chapter 11 in the District of Delaware, for the second time in five years. The company said it will operate business as usual as it enters a voluntary restructuring process and has entered into negotiations with a potential purchaser. Meanwhile, Gregg Ribatt has resigned from his role as CEO of the company.
Retailers know the clock is ticking–legacy SAP Commerce support ends in 2026. Legacy platforms are becoming a liability burdened by complexity, rigidity, and mounting operational costs. But modernization isn’t just about swapping out systems, it’s about preparing for a future shaped by real-time interactions, AI powered buying assistants, and flexible commerce architecture.
Google is enhancing its use of generative AI through additions to its Shopping and Search features designed to help shoppers find items that fit their needs. The new options range from virtual try-ons to curated review snapshots to make it easier to find the perfect product. Google’s shopping capabilities will be enhanced with the edition of a virtual try-on tool that uses generative AI to show shoppers what a top would look like on a diverse set of real models with an emphasis on accurately ref
The federal government’s decision to end its pause on student loan payments will mean that dollars now flowing to retailers and other businesses will be used for paying down their debts. Around 26.6 million people were not paying their loans back in the first quarter of 2023, according to the National Student Loan Data System.
Andy Dunn, founder of Bonobos , will join WHP Global in an advisory role to help the company manage the recently acquired Bonobos brand. He will partner with Express CEO Tim Baxter and Bonobos President John Hutchinson to help drive the future of the brand. Dunn originally departed from Walmart and Bonobos in 2020 but did not provide information about the reasons for his departure or his future plans. “Getting back into the mix at Bonobos is a magical, full-circle moment,” said Dunn
Andy Dunn, founder of Bonobos , will join WHP Global in an advisory role to help the company manage the recently acquired Bonobos brand. He will partner with Express CEO Tim Baxter and Bonobos President John Hutchinson to help drive the future of the brand. Dunn originally departed from Walmart and Bonobos in 2020 but did not provide information about the reasons for his departure or his future plans. “Getting back into the mix at Bonobos is a magical, full-circle moment,” said Dunn
Andy Dunn, co-founder of Bonobos, is rejoining the business as a brand advisor after the company was sold to WHP Global earlier this year. WHP CEO Yehuda Shmidman said of bringing Mr.
Long a go-to for fitness and nutrition nuts, GNC is going after a new segment of consumers — gamers — as part of its ongoing mission to help “every competitor fuel their skills and achieve their goals.” GNC will now carry CTRL ’s line of food supplement products aimed at helping gamers — not typically known to be the most physically active cohort — embrace healthier dietary habits.
AI agents already analyze trends, draft content, and trigger actions across leading commerce platforms. Yet most organizations still rely on workflows built for human‑only teams, losing speed, margin, and customer loyalty. Humans + Agents: Rethinking Enterprise Commerce in the Age of AI Collaboration shows how to close that gap. In one concise read you’ll see where agent gains surface first, how early adopters prove ROI, and which lean controls keep innovation moving without risking data or bran
The facility is the company’s largest to date and will move the retailer closer to its goal of offering two-day delivery to 95% of the U.S. population.
Rivian news doesn’t call its first location in New York City’s Meatpacking District a car dealership and there is very little room dedicated to displaying its electric vehicles. Its “Spaces” instead seek to create a place where people can interact with one another in a lounge with vintage furniture.
Jennifer Bates, an employee and union organizer at an Amazon.com warehouse in Bessemer, AL, has been reinstated to her job after she appealed her firing. Amazon reversed its decision after determining that although Ms.
Category Management is a cornerstone of a successful retail strategy. While it promotes collaboration between manufacturers and retailers to optimize category performance, challenges persist in its effective implementation due to hurdles in communication and collaboration across teams and partners, and more. In this guide, we outline five essential strategies for success in 2025 that will touch on all the essential pieces of a successful strategy and implementation.
Walmart has launched clothing lines with celebrity partners like Drew Barrymore and Sofia Vergara. It has also added popular brands such as Chaps, Justice and Reebok to its fashion mix to appeal to the 80 percent of its customers who shopped elsewhere for more expensive clothing.
Rivian doesn’t call its first location in New York City’s Meatpacking District a car dealership and there is very little room dedicated to displaying its electric vehicles. Its “Spaces” instead seek to create a place where people can interact with one another in a lounge with vintage furniture.
Late deliveries. Split shipments. Spiraling freight costs. For home, furniture, and DIY brands, fulfillment has never been more complex—or more critical. This report outlines how a smarter, AI-ready order management system (OMS) helps you reduce shipping costs, streamline project-based fulfillment, and ensure accurate inventory across every channel.
A predictable social media backlash from anti-LGBTQ individuals and groups followed The North Face’s announcement that it was working with drag performer Pattie Gonia for its second annual Summer of Pride tour. Calls for boycotts against the brand did not stop it from going forward.
Your financial statements hold powerful insights—but are you truly paying attention? Many finance professionals focus on the income statement while overlooking key signals hidden in the balance sheet and cash flow statement. Understanding these numbers can unlock smarter decision-making, uncover risks, and drive long-term success. Join David Worrell, accomplished CFO, finance expert, and author, for an engaging, nontraditional take on reading financial statements.
Walmart has launched clothing lines with celebrity partners like Drew Barrymore and Sofia Vergara. It has also added popular brands such as Chaps, Justice and Reebok to its fashion mix to appeal to the 80 percent of its customers who shopped elsewhere for more expensive clothing.
Companies are leaving China and relocating their headquarters elsewhere to try and avoid a potential backlash from the U.S. and other countries concerned about the policies of the Chinese Communist Party. Shein moved its headquarters to Singapore and began setting up operations in Ireland and the U.S.
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Cisco and Logicalis have partnered for over two decades, consistently delivering value to our mutual customers through a focus on innovation and service, combining Cisco world-class hardware and… Read more on Cisco Blogs
As we reflect on the significance of the Juneteenth holiday in the United States, I am reminded of the time that I was honored to hold one of the last few remaining copies of the Emancipation… Read more on Cisco Blogs
Retail brands that juggle anywhere from tens to hundreds to thousands of brick-and-mortar stores will run into a unique challenge when it comes to creating a strong online presence and connecting personally with their customers.
When it comes to driving traffic and growing your online presence, businesses often ask: SEO or PPC—what’s the better choice? This guide breaks down the key differences between search engine optimization (SEO) and pay-per-click (PPC) advertising, highlighting their pros, cons, and best use cases. Whether you’re looking for long-term organic growth or immediate visibility through paid ads, we’ll help you determine which strategy—or combination of both—is right for your business.
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