Mon.May 08, 2023

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Digital Marketing Tactics for Uncertain Times

Retail TouchPoints

After a slower-than-expected 2022 holiday season, many retailers have tightened their budgets in 2023. While optimizing budgets in times of financial uncertainty makes sense, such times also provide smart marketers with easier opportunities to improve market position. According to research from Analytic Partners, 63% of marketers that increased their marketing investment during the financial crisis of 2008 generated a positive ROI.

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Pet Circle launches insurance for cats and dogs

Inside Retail

The online pet supplies store Pet Circle has launched an insurance service which offers policies for dogs with coverage of up to $30,000 annually. Pet Circle co-founder and CEO Mike Frizell (pictured above) said there is a “clear opportunity” as pet parents are “underserved by other pet insurance providers”. “Our Pet Circle Vet Squad which works in veterinary clinics, told us that many pet insurance policies were not up to scratch, with sub-limits catching out pet parents.

ATS 49
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Destination Maternity Rolls Out New Collection Exclusively at Walmart

Retail TouchPoints

Destination Maternity has released its 2023 spring/summer collection exclusively at select Walmart stores and on Walmart.com. The brand is likely seeking to gain market share after the demise of BuyBuy Baby parent company Bed Bath & Beyond , which filed for Chapter 11 bankruptcy protection and began a wind-down of its operations in April. The new collection includes dresses such as the side-ruched Bodycon Dress featuring short sleeves and adjustable drawcords, the Tie Shoulder Dress with a l

ATS 304
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Rethinking global supply chains: Is a shift away from China realistic?

Inside Retail

Since last year, there have been growing calls for a supply chain decoupling from China , led by countries like the US. But the reality is that nothing much has changed. Two recent Beijing trips by the president of France and the European Commission president, and another by the prime minister of Malaysia, showed that China is still regarded as an area for greater investment.

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A Roadmap For Modernization: How To Break Free From Your Monolith Before July 31, 2026

Speaker: Jason Cottrell and Gireesh Sahukar

Retailers know the clock is ticking–legacy SAP Commerce support ends in 2026. Legacy platforms are becoming a liability burdened by complexity, rigidity, and mounting operational costs. But modernization isn’t just about swapping out systems, it’s about preparing for a future shaped by real-time interactions, AI powered buying assistants, and flexible commerce architecture.

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Pilot to Hire 10,000+ Employees in Advance of Summer Travel Season

Retail TouchPoints

Pilot Company — parent company of Pilot and Flying J — plans to hire more than 10,000 new employees across North America as it gears up for the busy summer season. In addition to the more than 750 Pilot and Flying J travel center locations across the U.S. and Canada — which serve an average of 1.3 million guests per day — Pilot Company also encompasses a tanker fleet of 1,500 trucks and the One9 Fuel Network , which provides fueling locations for smaller fleets and independent drivers.

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Five key takeaways from LVMH, M&S and others at the World Retail Congress

Inside Retail

Last week, Europe was buzzing in anticipation of the King’s coronation, but I was far more interested in the retail royalty descending on Barcelona for the World Retail Congress. To give you an idea, the guest list included: John Lewis Partnership chair Dame Sharon White; Primark CEO Paul Marchant; Ingka Centres (owners of Ikea) managing director Cindy Andersen; Uber co-founder Oscar Salazar; Woolworths Holdings CEO Roy Bagattini; Bluebell president and CEO Ashley Micklewright; and Frasers Group

ATS 130

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The key to cracking Gen Z? Hire them: Monday Haircare founder Jaimee Lupton

Inside Retail

Generation Z is a demographic that has remained elusive for many brands. Born between 1995 and 2012, these consumers have grown up with the internet, social media, and influencers, and, by and large, they want different things from brands and businesses than older generations. According to research from payment provider Square, 57 per cent of Gen Z customers buy sustainably when possible, and are more likely to ‘cancel’ brands that don’t meet their ethical standards: one in five stopped supporti

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Christmas Tree Shops Files for Bankruptcy, Seeks to Reorganize

Retail TouchPoints

Christmas Tree Shops , which filed for Chapter 11 bankruptcy on May 5, reportedly plans to emerge from the process with most stores open, according to The Wall Street Journal. The retailer, which currently operates 82 stores, is aiming to close 10 underperforming stores during bankruptcy before emerging from Chapter 11 in August 2023. It has no plans to seek a buyer.

Shopping 264
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LinkedIn cuts over 700 jobs, exits China app as demand wavers

Inside Retail

LinkedIn, the social media network owned by Microsoft Corp that focuses on business professionals, said on Monday it would cut 716 jobs as demand wavers, while also shutting down its China-focused job application. LinkedIn, which has 20,000 employees, has grown revenue each quarter during the last year, but it joins other major technology companies including its parent in laying off workers amid a weakening global economic outlook.

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Christmas Tree Shops files for Chapter 11

Retail Wire

Christmas Tree Shops has filed for Chapter 11 bankruptcy protection. The retailer plans to close 10 of its 82 stores and exit bankruptcy by August. “This is strictly a financial restructuring. Our operations are sound,” said Marc Salkovitz, chairman of the company.

Shopping 130
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Humans + Agents = Rethinking Enterprise Commerce with AI

AI agents already analyze trends, draft content, and trigger actions across leading commerce platforms. Yet most organizations still rely on workflows built for human‑only teams, losing speed, margin, and customer loyalty. Humans + Agents: Rethinking Enterprise Commerce in the Age of AI Collaboration shows how to close that gap. In one concise read you’ll see where agent gains surface first, how early adopters prove ROI, and which lean controls keep innovation moving without risking data or bran

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An eclectic marketplace of flavours sees Ipswich’s dining scene flourish

Inside Retail

With more than 20,000sqm of retail, restaurant and leisure space benefitted with connectivity to major train and bus networks, nationally recognised brands have seized the opportunities available in Queensland’s fastest-growing city and all signed on as entry tenants to the $250 million dollar city redevelopment. Those brands include Hoyts, Gelatissimo, Zambrero, Sushi Hyo, Aushotels, Stellarossa, Terry White Chemmart and That Dumpling Place.

Shopping 130
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Lululemon hosts a dupe swap

Retail Wire

The lululemon store at the Century City Mall in Los Angeles is offering its black Align High Rise Pant 25” to customers who bring in a knockoff (AKA dupe) of the item. “We saw it as a really fun way to play into something that is a real part of our culture, but in a way that really puts the focus back on the original,” said Nikki Neuburger, lululemon chief brand officer.

ATS 130
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‘We’ve chosen both’: How Nike aims to connect DTC and wholesale

Retail Dive

While the athletics giant has invested heavily in its own digtital channels and physical stores, the retailer is also trying to broaden its ecosystem to its wholesale partners.

Wholesale 126
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Mastering Share of Search in 2023

Intelligence Node

The Increasing Relevance of Search in Modern Retail In a digitally driven retail universe where every virtual journey begins with a search- it comes as no surprise that ‘Share of. The post Mastering Share of Search in 2023 appeared first on Blog.

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5 Tips for a Winning Category Management Strategy in 2025

Category Management is a cornerstone of a successful retail strategy. While it promotes collaboration between manufacturers and retailers to optimize category performance, challenges persist in its effective implementation due to hurdles in communication and collaboration across teams and partners, and more. In this guide, we outline five essential strategies for success in 2025 that will touch on all the essential pieces of a successful strategy and implementation.

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Walmart taps company veteran as chief merchant

Retail Dive

Latriece Watkins, who began at the retail giant as an intern two decades ago, replaces Charles Redfield, who left last month.

ATS 115
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New cars have become too pricey for many Americans

Retail Wire

The average price for a new car in the U.S. hit $48,000 in March. Many Americans are being priced out of the new car market and spending by the lowest 20 percent of earners is at its lowest level in 11 years. “New vehicles were maybe never an everyman product in America,” Charles Chesbrough, senior economist at Cox Automotive. “We like to believe that they were, but they probably haven’t been for a long time.

Marketing 100
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Amazon opens robotic fulfillment center in Connecticut

Retail Dive

Employees will work alongside “thousands of robotic systems” to process smaller shipments such as books and toys, according to a spokesperson.

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Walmart appoints Latriece Watkins as chief merchant of its U.S. business

Retail Wire

Latriece Watkins is the new chief merchandising officer at Walmart U.S. Ms. Watkins was most recently executive vice president of the Walmart U.S. consumables division.

Consumer 100
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Cut Costs & Complexity: Smarter Fulfillment for Home, Furniture & DIY Brands

Late deliveries. Split shipments. Spiraling freight costs. For home, furniture, and DIY brands, fulfillment has never been more complex—or more critical. This report outlines how a smarter, AI-ready order management system (OMS) helps you reduce shipping costs, streamline project-based fulfillment, and ensure accurate inventory across every channel.

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Solo Brands posts 7.3% sales uptick in Q1 driven by wholesale strength

Retail Dive

CEO John Merris emphasized the importance of its retail partnerships, which include Ace Hardware, REI and Dick’s Sporting Goods.

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New Kansas law seeks to take a bite out of organized retail crime

Retail Wire

A recently passed bill will give the Attorney General of Kansas responsibility for prosecuting organized retail crime cases in the state. Cases often involve a series of crimes across counties. “That’s typically how these organized retail crime networks work,” said Kansas Attorney General Kris Kobach. “They’re not just operating in one county. They’re hitting store after store after store, and they’re crossing county lines.

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Foot Locker brings on Nike, Lululemon veteran to lead WSS banner

Retail Dive

Blanca Gonzalez, a longtime Nike executive, will oversee operations for the Latino-focused business, reporting to Chief Commercial Officer Frank Bracken.

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Carl’s Jr. and Hardee’s put AI to work in drive-thrus

Retail Wire

CKE Restaurants, the parent company of Carl’s Jr. and Hardee’s, is rolling out artificial intelligence technology to automate voice ordering at select drive-thru locations across the U.S. CKE chief technology officer Phil Crawford said the AI is particularly adept at upselling customers.

Location 100
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What Your Financial Statements Are Telling You—And How to Listen!

Speaker: David Worrell, CFO, Author & Speaker

Your financial statements hold powerful insights—but are you truly paying attention? Many finance professionals focus on the income statement while overlooking key signals hidden in the balance sheet and cash flow statement. Understanding these numbers can unlock smarter decision-making, uncover risks, and drive long-term success. Join David Worrell, accomplished CFO, finance expert, and author, for an engaging, nontraditional take on reading financial statements.

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Oracle named a leader in retail price optimization applications worldwide

Retail Dive

Learn why Oracle was named a leader in the IDC MarketScape Worldwide Retail Pricing 2023 Vendor Assessment.

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NBA star Damian Lillard builds a business from a history of foot injuries

Retail Wire

Several foot injuries, including plantar fasciitis, led Damian Lillard of the Portland Trailblazers to launch Move, a sneaker insole company. “Foot health is something that I think a lot of people could really benefit from paying closer attention to,” Mr. Lillard said. “We can do nothing without healthy feet as athletes.” Move had more than $100,000 in direct-to-consumer sales in its first month after launch.

Consumer 100
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Osprey, Hydro Flask owner cuts 18% of SKUs in supply chain overhaul

Retail Dive

As Helen of Troy sheds inventory, it’s also finding more opportunities to consolidate its distribution footprint.

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Walmart says it comes by its everyday low prices honestly

Retail Wire

A new study of 589 name-brand grocery items across 34 product categories found that Walmart held its prices steady even as the inflation rate was up 7.5 percent. The retailer said the prices show the effectiveness of its everyday low-price strategy and the systems that support it. Others claim that Walmart’s prices are an indication of the sway it holds over product suppliers who are forced to give it better prices and terms to remain vendors.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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EBay Ventures invests in sporting goods marketplace SidelineSwap

Retail Dive

SidelineSwap also received an investment by DSG Ventures — the corporate venture arm of Dick’s Sporting Goods — last fall.

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CRN Recognizes Cisco’s Trailblazing Women Leaders

Cisco Retail

The beginning of May is an exciting time for Cisco and the channel as a whole, as every year around this time CRN releases their Women of the Channel List.

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Tackling the complexities of high-end retail construction

Retail Dive

Best practices for overcoming the unique challenges of building a retail space.

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How Cisco’s Talent Bridge program is creating an equitable platform for employment matching

Cisco Retail

At Cisco, our purpose is to Power an Inclusive Future for All; one way we do this is through the Talent Bridge program.

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SEO vs. PPC: Which Strategy Is Best for Your Business?

When it comes to driving traffic and growing your online presence, businesses often ask: SEO or PPC—what’s the better choice? This guide breaks down the key differences between search engine optimization (SEO) and pay-per-click (PPC) advertising, highlighting their pros, cons, and best use cases. Whether you’re looking for long-term organic growth or immediate visibility through paid ads, we’ll help you determine which strategy—or combination of both—is right for your business.