Customer Retention Home Furnishings Promotions Shopping 
Storis
FEBRUARY 23, 2020
Understanding the advantages of earning repeat customers is the foundation to grow your company. Before diving into improving your company’s customer retention rate, it is important to understand how it will positively affect your company. Reducing customer defection rate by 5% can increase profitability by 25-125%.
Storis
MARCH 21, 2023
Written for the Home Furnishings Association’s Educational Series In a world before showroom technology , it was inefficient to track non-purchasing guests. Today, retailers leveraging in-store technology to track guests and build shopping carts generate valuable data. First-party data is increasingly important.
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