NRF 2023 Spotlights Profitability, Workforce Enhancements and Media Network Opportunities
Retail TouchPoints
JANUARY 24, 2023
[But] siloed data is a huge issue to solve for here; 50% of our customers start their search online and then come into the stores. We’re navigating [putting] ads with the customer experience, but gently; [we want it to be] additive to the customer experience.” — Aaron Dunford, Sr.
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