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Welcome to the new customer experience

Inside Retail

Let’s look at five ways retailers are building a better customer journey to grow in the new normal: Cohesive customer experiences Artificial intelligence-powered personalisation Revolutionised loyalty programs Real-time omnichannel engagement Unified customer data. Creating cohesive customer experiences.

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Retention and loyalty – how to grow when the market is down

Inside Retail

With tightening budgets looming, best-practice retailers will plan to make every dollar count and double down on generating growth from their existing shopper base through increased retention and loyalty. The term ‘customer loyalty’ is commonly confused with ‘loyalty programs’. The 2024 Australian Retail Outlook is out now.

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How customer facing displays create a positive customer experience

I Vend

Customer experience in retail is at the heart of what keeps customers coming back.Forbes reports on a study in which 90% of consumers said they are more likely to return to a retail store if they have had a positive experience. Retailers need engaging customer experiences to win back this jaded audience.

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Guest Post: 14 Ways to Improve Customer Experience in Flexible Workspaces

Hyken

She writes about how flexible workspaces revolutionize work, enhancing customer experiences through cost savings, increased productivity, and a dynamic, collaborative environment. This week, we feature an article by Srushti Shah, Head of Product Marketing for Middleware.

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How to Evolve and Personalize in the Digital Marketplace Economy 

Retail TouchPoints

Digital marketplaces help you provide the personalization customers have come to expect, and in today’s crowded ecommerce space, the customer experience has never been more important. Automation helps ensure a seamless customer experience. Global ecommerce sales are projected to exceed $7 trillion by 2025.

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Virtual Queues: The Waiting Isn’t the Hardest Part

Retail TouchPoints

A digital queuing system enhances the customer experience — which will be invaluable in the post-COVID era — and increases customer sales. Customer waits may be inevitable sometimes, but that doesn’t mean they also can’t be profitable. Step back from the customer experience and look at queuing in purely operational terms.

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Memberships and Customer Loyalty Programs Grow Customer Lifetime Values

Storis

Crafting enticing reward and membership programs is a competitive advantage, especially as customers are inundated with choices and retailers compete on overlapping product offerings. Promoting customer loyalty programs is critical to sustained retail success. Talk to a Sales Professional What is Customer Lifetime Value?