Retail TouchPoints

APRIL 13, 2021

The 2021 Connected Consumer Series reflected the challenges retail (and society as a whole) have faced during the past year, but also the growing sense of optimism that is taking hold this year. that’s why marketing teams are allocating more of their spend towards them. Listen to the session on demand.

Consumer 138

Consumer Payment Services Fulfillment Advertising 138

Retail TouchPoints

AUGUST 3, 2022

Bureau of Labor Statistics Consumer Price Index (CPI), which is the highest rate in nearly 41 years. High inflation is weighing on shoppers’ budgets, with 62% expecting their living costs to increase even further over the next six months, according to data from Ernst & Young’s (EY) Future Consumer Index. Targeted marketing.

Target Market 273

Target Market Marketing Fashion Customer Experience 273

Wiser

OCTOBER 11, 2023

The Fundamentals of eCommerce Business Models An eCommerce business model is a strategic business plan, outlining how an online business will generate revenue, identify the targeted customer segment, and deliver value to said customers. Pros: Large customer base, higher sales volume, greater market share.

Payment Services 148

Payment Services Drop-Shipping Shipping Target Market 148

Retail TouchPoints

AUGUST 16, 2023

If your target audience’s interests and preferences have changed abruptly such that your brand no longer resonates with them, you might need a rebrand and tweaks in your retail or SaaS marketing strategy. Throughout the years, though, the brand saw an opportunity to target an even bigger market that includes adults.

Marketing 245

Marketing Target Market Promotions Consumer 245

Retail Times

APRIL 6, 2021

Customers today are voting with their wallets and choosing retailers focused on creating an enhanced customer experience. Whether it’s curbside pick up, cause based marketing, or social shopping — the way retailers are doing business is rapidly evolving. Cause based marketing. Social shopping.

Consumer 104

Consumer Shopping Customer Experience Payment Services 104

Inside Retail

FEBRUARY 26, 2024

With consumer preferences shifting rapidly and technological advancements setting new standards, businesses are constantly seeking innovative solutions to enhance customer experiences and drive revenue growth. The ‘why’ needs to focus on improving consumer experience and employee experience,” he pointed out.

Customer Experience 130

Customer Experience Target Market Advertising Consumer 130

Wiser

AUGUST 28, 2023

The trick lies in offering the right mix of products that not only intrigue and attract customers, but also stimulate their purchase decisions. Steps to Build a Better Retail Assortment Strategy An efficient and effective assortment is paramount to retaining customers and driving profits.

Target Market 146

Target Market Fast Fashion Marketing Inventory Management 146

Wiser

DECEMBER 22, 2020

Direct-to-consumer (D2C or DTC) brands are everywhere these days: advertised on buses, pulling shoppers in on Instagram, and increasingly setting up storefronts on Main Streets around the world. It also comes with the benefit of an established marketing machine and a strong customer experience.

Consumer 122

Consumer Shipping Fulfillment Advertising 122

Retail TouchPoints

AUGUST 17, 2021

From backend inventory optimization to identifying salesfloor hotspots to highly targeted marketing programs, we’re seeing an influx of great retailing practices, all being driven by AI. In physical stores, we’re seeing AI used to improve the customer experience. For shoppers, AI helps improve the customer experience.

Checkout 306

Checkout Payment Services Customer Experience Inventory Management 306

Inside Retail

APRIL 5, 2022

What kind of customer experience do you aim to provide? We talk about style when it comes to our product and our trends, and how we style them, and we really celebrate that style piece with our community and our customers. So we’ll be looking to expand heavily into SA, WA, and probably the Victorian markets.

Marketing 130

Marketing Planning Customer Experience Target Market 130

Inside Retail

MAY 1, 2023

Major retailers such as Amazon and Walmart have been leveraging data for some time to enhance their customer experiences. A range of data analytics tools are available to help retailers save money, make more informed decisions and better understand their customers. A brand name alone won’t be enough.

Customer Experience 130

Customer Experience Target Market Checkout Marketing 130

Retail TouchPoints

NOVEMBER 28, 2022

What people think about when they focus on retail innovation is the tech side of the business — next-generation marketing tools, cutting-edge last mile vehicles, frictionless checkout — but there is still plenty of innovation happening in the more foundational strategies of running a retail business. However, Apple’s Sii score of 68.9

Department Stores 281

Department Stores Target Market Checkout Consumer 281

Inside Retail

AUGUST 31, 2023

One of just 16 standalone Supreme stores in the world – six of which are in Japan – the opening in Seoul earlier this month attracted a throng of eager customers who queued outside in anticipation of acquiring the brand’s exclusive streetwear tailored for the South Korean market. billion in 2020. million by 2031.

Fashion 130

Fashion Target Market Marketing Consumer 130

Retail Minded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. These statistics underscore the need for businesses to comprehend and adapt to the evolving currents of customer buying behavior. So let’s get to it!

Payment Services 52

Payment Services Consumer Inventory Management Promotions 52

Retail Minded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. These statistics underscore the need for businesses to comprehend and adapt to the evolving currents of customer buying behavior. So let’s get to it!

Payment Services 52

Payment Services Consumer Inventory Management Promotions 52

Retail TouchPoints

JANUARY 31, 2023

Almost a quarter of a century ago, a groundbreaking article in Harvard Business Review heralded the dawn of the “fourth stage economy” — one in which the spotlight would be shone directly on consumers’ expectations of immersive brand experiences. Instead, people desired meaningful experiences to create lasting memories.

Consumer 274

Consumer Target Market Marketing Management 274

Inside Retail

JUNE 21, 2022

From cutting edge technology in the supply chain to groundbreaking metaverse initiatives and non-fungible tokens in customer experience, it certainly is an interesting time in the retail sector. These consumers will have a stronger affinity for brands that resonate with them, in terms of their corporate values and social initiatives.”.

Target Market 130

Target Market Payment Services Consumer Marketing 130

Wiser

MARCH 7, 2024

The speakers shared their frontline experiences and the strategic pivots they made to keep pace with the rapidly changing consumer expectations and market dynamics. Observations indicate a return to pre-pandemic buying patterns, with expectations aligning more closely with consumer behaviors seen in 2019.

Customer Experience 78

Customer Experience Inventory Management Promotions Management 78

Retail TouchPoints

APRIL 15, 2021

If you’re in marketing, you’ve likely heard the phrase “go global, act local” more than once. A Forrester report titled Geopolitical Disruption Demands Local Trust reveals that existing consumer demands for local, relevant experiences have compounded during the pandemic.

Marketing 173

Marketing Consumer Customer Experience Fashion 173

Retail Bound

DECEMBER 19, 2023

In recent years, online marketplace sites such as Amazon and Walmart have gained immense popularity among consumers. These platforms not only offer a wide variety of products but also provide a convenient and hassle-free shopping experience. One of the main concerns is the lack of control over the brand and customer experience.

Target Market 52

Target Market Customer Experience Advertising Marketing 52

Retail TouchPoints

JULY 1, 2020

Ricardo Belmar, Senior Director, Retail Transformation Specialist, Infovista Smart move by Lululemon to expand its customer relationship with their Sweatlife initiative! Consumers who used to frequent the gym migrated in droves to solutions like Peloton and MIRROR, and lululemon was wise to make a quick entry into this new world.

Target Market 245

Target Market Apparel Marketing Consumer 245

Retail TouchPoints

AUGUST 24, 2022

The bottom line is that with the right combination of a beloved piece of pop culture, smart design and operations, and buzz-building marketing, brands can create a multiplier effect that effectively combines retailtainment and experiential retail. The Trolls Experience helps build bonds and reinforce fandom.

Customer Experience 268

Customer Experience Target Market Consumer Marketing 268

Wiser

AUGUST 21, 2023

No matter how revolutionary your product or service may be, it’s the promotion strategy that can make or break its journey in the market. This is where strategic planning, product positioning, and creative marketing come into play. Another critical goal of a new product marketing strategy is to drive sales and generate revenue.

Promotions 146

Promotions Advertising Consumer Marketing 146

Wiser

FEBRUARY 21, 2024

Panelists emphasized the significance of seamless integration of digital tools in response to COVID-19, which enabled continued engagement with consumers and efficient operational management. The importance of agility in sales strategies was highlighted, as brands recalibrate their approaches to meet consumers where they are.

Inventory Management 78

Inventory Management Retail Trends Consumer Promotions 78

Clover - Retail

MAY 2, 2024

While luxury is often associated with concierge services, all they really mean is a personalized customer experience. That kind of experience can be offered by all types of small businesses–from restaurants to retail shops to service businesses. The pandemic was largely responsible for this shift.

Merchant Services 52

Merchant Services Customer Experience Boutique Target Market 52

DMS Retail

JANUARY 19, 2024

Retailers, from small boutiques to large chains, are leveraging these technologies to enhance customer experience and streamline operations. AI is at the forefront of this evolution, particularly in marketing. Such a tailored approach not only increases customer engagement but also boosts sales and revenue. DMSRetail PS.

Boutique 40

Boutique Target Market Advertising Consumer 40

Wiser

JULY 11, 2022

This can be done in many ways, including both paid and organically generated marketing advertisements. Constantly Changing Customer Expectations. Customer preferences rarely stay static for long and ensuring that you are up-to-date with trends and consumer demand can be essential to success. Are you marketing to them all?

Employee Engagement 146

Employee Engagement Advertising Promotions Marketing 146

V Count

FEBRUARY 9, 2024

The best way to understand consumers is through people counting solutions. So, is your dealership ready to meet the changing customer demand? Consumer trends were never set-in-stone, but in the post-pandemic era, they are evolving more rapidly than ever before, even for older adults. One such technology is visitor analytics.

Target Market 52

Target Market Store Layout Consumer Marketing 52

Retail Minded

OCTOBER 1, 2023

In this era of the “Retail Renaissance,” independent retailers are in a prime position to carve their niche in the market through innovative marketing ideas and concepts. Research shows that 75% of businesses increased their credibility and trust by harnessing digital marketing techniques. Let’s hop in!

Visual Merchandising 52

Visual Merchandising Jewelry Marketing Returns 52

Inside Retail

JUNE 20, 2022

Hong Kong plays a key role in the technology ecosystem of the Asia-Pacific region, and Meta remains committed to driving economic and technological development in this market,” said George Chen, Managing Director of Public Policy for Greater China, Mongolia, and Central Asia at Meta. Online shopping trends.

Target Market 130

Target Market Marketing Advertising Shopping 130

Shopper Motion

DECEMBER 20, 2022

With the convenience and accessibility of shopping from home, so many consumers turn to e-commerce platforms for their purchasing needs. However, traditional brick-and-mortar stores remain a very important part of the shopping experience for most consumers. Target their efforts more effectively and lead to increased ROI. .

Shopping 52

Shopping Inventory Management Advertising Store Layout 52

Retail Gazette

FEBRUARY 28, 2024

The Cotswold Company boss Ralph Tucker is banking on the trend of consumers moving away from “throwaway” furniture as he unveils his expansion plans for business in the year ahead. It’s going to be really exciting to see how that does and resonate with the consumer up there,” says Warrington-based Tucker.

Planning 67

Planning Target Market Accessories Marketing 67

Independent Retailer

NOVEMBER 3, 2022

In an ecommerce-focused world where retailers are constantly coming up with creative ways to bring consumers in the store, long checkout lines during the holidays can be a huge deterrent. Targeted Marketing. Once consumers start to realize just how well you know them, it will encourage them to become loyal customers.

Checkout 70

Checkout Merchant Services Payment Services Target Market 70

Independent Retailer

NOVEMBER 21, 2022

Even if it is just a simple sheet of paper, it is important for entrepreneurs to do their homework and understand where they are in the market, where they are going, and think strategically about the goals they want to set for their company. . “A Research Your Market. A Market Analysis. Establish a Suitable Corporate Structure.

Planning 85

Planning Target Market Finance Wholesale 85

Rain Pros

APRIL 3, 2024

Whether you operate in an explicitly seasonal industry or not, your business may experience seasonal revenue fluctuation for many reasons. Demand for your products may shift as a result of weather changes, holidays, or a change in consumer behavior. These are the periods when some customers hunt for deals.

Planning 52

Planning Promotions Management Marketing 52

Star Miconics

JULY 14, 2023

Leverage Customer Reviews Today’s consumers trust peer reviews. By featuring customer ratings and reviews on your product pages, you not only enhance credibility but also provide valuable information that can help potential buyers make their purchase decision. Is your business prepared? Download Now 7.

Payment Services 52

Payment Services Shipping Target Market Checkout 52

Hyken

NOVEMBER 25, 2022

This week, we feature an article by Deniz Kuran, Head of Marketing at Idiomatic , an organization that helps companies understand their customers by translating customer feedback into actionable data. She discusses the difference between transactional and relational customer service.

Customer Experience 64

Customer Experience Clienteling Target Market Fulfillment 64