Remove Comparison Shopping Remove Management Remove Returns
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The Rise of the Digital Showroom

Retail TouchPoints

Own your audience’s comparison shopping experience. Comparison shopping is a major part of the showrooming experience for most consumers. In a branded B&M environment, the comparison process works to your advantage: you win no matter which item they choose to buy.

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Cars, Wine, Trees — COVID-19 Proved Once and For All that You Can Sell Just About Anything Online

Retail TouchPoints

Even pre-COVID, so much of the beginning, top-of-funnel car-buying exercises already happened online,” said Katie Currall, VP and Account Manager at Material in an interview with Retail TouchPoints. Overcoming Last Mile and Return Hurdles. We’re really trying to cut out that middleman, similar to how the mattress industry evolved.”.

Returns 279
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4 Steps Retailers Can Take to Market Themselves in a Recession

Retail TouchPoints

Crafting in-store advertising with these concerns in mind can lighten the anxiety of comparison shopping for consumers while ensuring retailers aren’t leaving money on the table. Koppala is an Electrical Engineer by training, with an MBA in Marketing from Kellogg School of Management, Northwestern University.

Marketing 298
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Retailers: Leverage Customer Data to Navigate Lower Spending Due to Inflation

Retail TouchPoints

Retailers sit on massive troves of data and almost none of them use it ,” said Peter Curran, General Manager at cloud commerce app Lucidworks in an interview with Retail TouchPoints. Do consumers return the entire product or part of their purchases? What features are guests engaging with on the products they see?

Consumer 290
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Zebra Technologies releases 16th Annual Global Shopper Study

Mass Relators

–   Zebra Technologies Corporation  has announced the findings of its 16 th Annual Global Shopper Study that confirmed retailers are feeling the omnichannel squeeze, particularly with managing online returns and reducing shrink caused by theft, fraud and other contributing factors.

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Effective Strategies to Reduce Shopping Cart Abandonment

I Love Fashion

This article explains every reason behind these issues and guides you to reduce shopping cart abandonment, retailers, inventory management insights, and more. Now, let’s dive into the strategies to reduce shopping cart abandonment and boost your online store’s conversion rates! Lack of clear delivery and returns policies.

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Scaling Google Shopping To Multiple Countries

Store Growers

For one of my clients, we managed to increase revenue by 35%, just from targeting a new country with their Shopping campaigns. Google Shopping campaign setup. Managing expectations. Is going abroad with Google Shopping worth the hassle? Bonus : Watch our free Google Shopping optimization training.