Remove Comparison Shopping Remove Customer Experience Remove Promotions Remove Returns
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4 Steps Retailers Can Take to Market Themselves in a Recession

Retail TouchPoints

Recessions bring a change in consumer behavior, but they don’t mean customers stop going to stores altogether. Crafting in-store advertising with these concerns in mind can lighten the anxiety of comparison shopping for consumers while ensuring retailers aren’t leaving money on the table. Capitalizing on In-Store Advertising.

Marketing 288
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Retailers: Leverage Customer Data to Navigate Lower Spending Due to Inflation

Retail TouchPoints

Shoppers want to feel seen and have their financial challenges recognized, and that’s only possible with careful analysis of customer data. They should] take that data and put it to use to automate the customer experience to drive insights into what consumers really prefer and what they will engage with. During The Kroger Co. ’s

Consumer 285
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Cars, Wine, Trees — COVID-19 Proved Once and For All that You Can Sell Just About Anything Online

Retail TouchPoints

Learning about the different models, comparison shopping, getting price quotes, looking into features — all of that’s happening online, prior to the actual transaction, which then the consumer goes to do in person. Overcoming Last Mile and Return Hurdles. and the actual sale takes place through those regulated companies.

Returns 278
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Retail AI & Predictive Analytics Blur the Line between Bricks and Clicks

Retalon

This is because today’s competitive advantage in retailing can often come down to the customer experience. Plus, going into a retail store significantly reduces the potential for returns and increases upsell opportunities. Creating a Consistent and Unified Customer Experience. – Promotional media performance.

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Online vs. Offline Retail – Blurring the Line between Bricks and Clicks

Retalon

This is because today’s competitive advantage in retailing can often come down to the customer experience. Plus, going into a retail store significantly reduces the potential for returns and increases upsell opportunities. Creating a Consistent and Unified Customer Experience. – Promotional media performance.

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How to Forecast Demand in Retail (2020)

Retalon

For example, most retailers order too much of the wrong products and then rely on discount promotions and clearance pricing to fix the resulting inventory problems. Those problems rarely occur when retailers start by asking the right question: “What is the true customer demand for all of our products?”.

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4 Ways Businesses Can Use Shipping to Reduce Cart Abandonment

Retail TouchPoints

Also to blame are overly complex checkout processes, invalid discount codes, security concerns, questionable return policies, comparison shopping, etc. More Repeat Business: The happier the customer, the more likely they’ll return for another purchase. Other shipping promotions can be just as tempting to consumers.

Shipping 184