Remove Checkout Remove Location Remove Returns Remove Visual Merchandising
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4 Ways QR Codes are Transforming the Retail Shopping Experience

Retail TouchPoints

Engaging with shoppers in real time as they leisurely walk through your store is essential for creating lasting connections that go beyond checkout — and keep them coming back for more. Experiment with messaging designed to encourage scans and try different QR code placements — like in the checkout line — to see what’s resonating.

Shopping 274
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6 Trends Driving Store Design Innovation in 2024

Retail TouchPoints

For example, they need to support omnichannel services like BOPIS, ship-from-store and seamless returns. Although the creative aspect is especially important, designers and visual merchandising teams need to work closely with their colleagues in marketing, IT and business strategy to ensure all decisions align with the bigger picture.

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Stimulating Impulse Purchases When the Thrill is Gone

Retail TouchPoints

Think of placing rows of gum at checkout and in-aisle candy shipper displays with mouth-watering graphics. With inflation easing, brands also can target consumers with shoppable content on mobile apps that address responsible indulging — one-click shoppable content that acts just like that gum in the checkout aisle.

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Eurocis Returns in February 2022

VMS

Both the Technology Stage and the Connected Retail Stage located in the middle of the trade fair will offer retailers direct practical relevance with current case studies presented jointly by exhibitors and their customers (in German and English). Many well-known players have already registered. For the exhibitor database go here.

Returns 52
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Amazon Style’s Digitally Powered Brick-and-Mortar Experience Blends Human Touch With AI Sales Support

Retail TouchPoints

Amazon Style plans to open a second brick-and-mortar location later in 2022 at the Easton Town Center in Columbus, Ohio. Expanding Checkout Options Beyond In-Store Shopping. At the checkout counter, payments may be processed via Amazon One , the company’s contactless, hover-enacted palm-identification technology.

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These Were the Top Retail Stories of 2022

VMS

W ITH THE WORLD adjusting to Covid a few years later as less of a threat and more a part of everyday life, retailers sought to return to business as usual. Starbucks workers organized at many locations in 2022. location voted in favor of starting a union. It was the third company-owned location to so vote. Happy New Year.

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6 Key Strategies for Enhancing Retail Conversion

V Count

Here are some proven techniques and strategies that can help you improve your retail store’s conversion rate and return on investment. This means you must return to the drawing board and understand why you failed to convert this visitor into a customer. This happens way more often than you think.