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For the pandemic-hit fashion industry, the future is digital

Inside Retail

As global apparel revenues plummeted almost 20 per cent in 2020, e-commerce has emerged as the silver lining of the fashion industry’s challenging year. E-commerce fashion sales are expected to grow almost 39 per cent between 2020 and 2023. What can retailers do to make the most of this opportunity? Download your free copy.

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Shein’s Latest Pop-Up in Vancouver will Focus on Circularity Efforts

Retail TouchPoints

from April 11-14 that will do more than showcase the fashion app’s latest collections. The pop-up will feature an extensive selection of women’s clothing as well as men’s fashion, kids’ clothing, pet accessories, home items and the SHEGLAM makeup line. Shein will host a pop-up store Vancouver, B.C.

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BNPL Provider Hosts Mission-Driven L.A. Pop-Up Shop

Retail TouchPoints

On July 23, Klarna Oasis hosted a sustainability-focused fireside chat with speakers discussing the importance of regenerative agriculture to promote a greener fashion industry.

Shopping 295
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Beyond the ‘New Year, New You’ Marketing Cliché: How Inspirational Commerce Can Reignite the Shopping Flame

Retail TouchPoints

Retailers can reclaim their own style authority with resonant content that goes above and beyond a promotional message or tag line. Transactional commerce includes infrastructural elements like product listings, checkout, shipping and returns.

Marketing 264
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For Forever 21, Omnichannel Experiences are Key to Staying a Gen Z Favorite

Retail TouchPoints

To do it, Forever 21 is: Making significant investments to align its digital and physical channels ; Enabling fast, frictionless checkout ; Meeting Gen Z where they are, on social media, to drive discovery ; and Listening to its customers to evolve its brand in line with their expectations. Forever 21 one-click checkout with Bolt.

Checkout 279
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Claire’s Aims High (and Wide) with Next-Gen Paris Store, U.S. Grocery Expansion

Retail TouchPoints

Claire’s is celebrating the opening of its next-generation store in Paris with a Fashion Week event on March 6, 2023 that will spotlight the brand’s partnership with fashion designer Nicola Formichetti and V Magazine. At the same time the brand also is expanding its presence across grocery stores in the U.S.

Grocer 306
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Next Phase of Wish Turnaround to Focus on Reducing Shipping Costs

Retail TouchPoints

More recently, Wish also debuted a new Deals Hub promotion platform that merchants can leverage to increase their product exposure across the Wish platform. A redesigned homepage that showcases the new brand and features collection modules, category tabs, wish lists and more. The brand also opened a pop-up shop from Dec.

Shipping 306