article thumbnail

Backcountry Bolsters Digital CX to Manage Outdoor Recreation Shopping Surge

Retail TouchPoints

Fueled by consumers’ desire for safer, socially-distant-friendly entertainment during the pandemic, the increased interest in outdoor recreation has driven growth for outdoor gear and apparel retailer Backcountry.com. Just before the pandemic took hold in the U.S.,

Outdoor 296
article thumbnail

How Streamlining Digital Checkout Boosted Polywood Conversions Nearly 50%

Retail TouchPoints

In 2017, Polywood had a great product sustainability story (its outdoor furniture is made from 100% recycled plastic and comes with a 20-year guarantee) and a solid launching pad for direct-to-consumer sales (a 27 -year history of selling through big box, home improvement and specialty patio stores). said Narang.

Checkout 169
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Burton, GANNI, Outdoor Voices and Vince Add Tap to Pay on iPhone Option

Retail TouchPoints

Select Burton , GANNI , Outdoor Voices and Vince locations have rolled out the new Tap to Pay on iPhone feature from NewStore , a modular, mobile-first omnichannel cloud platform for retailers. NewStore customer data found that 50% of credit card transactions across all live stores are occurring via Tap to Pay on iPhone.

Outdoor 204
article thumbnail

Social Commerce: Retailers (and Platforms) Struggle to Catch up With Consumers’ Enthusiasm

Retail TouchPoints

For consumers, creators and retailers alike, sifting through the ever-changing array of functionalities across platforms is still fraught with misfires, miscommunications and mistrust. There’s no time to waste, because consumers are already there. That consumer] was not shopping, but then they decided to shop.”. earning $26.97

article thumbnail

News Corp unveils online marketplace of endorsed products

Inside Retail

checkout , a dedicated commerce content destination it believes will “address consumer needs” The marketplace features product reviews, recommendations and information to help shoppers make shopping decisions and find the best deals, said MD client product at News Corp, Pippa Leary. Leary said news.com.au News.com.au

article thumbnail

Attracting, winning, and retaining a new breed of value-driven consumer

Inside Retail

As consumers manage cost of living pressures, it’s led to a pullback in spending across the retail landscape, particularly in non-discretionary categories. CommBank’s latest Consumer Insights Report shows that around one in four Australians have not enough, or just enough, to meet household expenses.

Consumer 130
article thumbnail

What to Consider When Incorporating AI into Your Retail Business

Retail TouchPoints

Virtual try-on technologies that allow consumers to see themselves wearing an item before making a purchase are interesting but complicated. In brick-and-mortar stores, retailers have implemented contactless checkout features that use facial recognition and other physical data to identify consumers and charge their payment method.