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Despite Recent Bad Press, Self-Checkout is Here to Stay. Here’s Why.

Retail TouchPoints

This is the first part of our two-part series, “ From Self-Checkout to Just Walk Out: A Look at Autonomous Retail Experiences.” In part one we go beyond the headlines to uncover the reality of the self-checkout situation. Plus, despite all the vocal naysayers, many consumers actually like the technology.

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Marketing Reset: How to Reach Customers Without Third-Party Cookies

Retail TouchPoints

Full-fledged fingerprinting around the internet is depreciating, and marketers and customers alike will soon notice, particularly in the retail and ecommerce space. With today’s emphasis on privacy, third-party cookie deprecation will inevitably impact your brand, marketing strategy and customers.

Marketing 290
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Information Overload: Don’t Let Self-Checkouts Become a Chokepoint

Retail TouchPoints

For retailers, self-checkout is something of a double-edged sword. Moreover, customers seem very receptive to self-checkout, with 73% noting that it feels much faster than a traditional cashier. Additionally, 85% of Gen Z consumers use self-checkout when available, driven largely by the convenience factor.

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How Streamlining Digital Checkout Boosted Polywood Conversions Nearly 50%

Retail TouchPoints

In 2017, Polywood had a great product sustainability story (its outdoor furniture is made from 100% recycled plastic and comes with a 20-year guarantee) and a solid launching pad for direct-to-consumer sales (a 27 -year history of selling through big box, home improvement and specialty patio stores). said Narang.

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Amazon’s Cashierless Checkout Tech Makes Inroads at Events Venues

Retail TouchPoints

Amazon is continuing to expand the reach of its Just Walk Out (JWO) cashierless checkout tech with a particular focus on events-based venues. Checkout-free stores powered by Just Walk Out technology provide fast, seamless and contactless transactions, which we think will resonate really well in this setting.”

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Webinar Recap: Taking The Pulse Of Marketers And Consumers To Navigate The Shift To Digital

Retail TouchPoints

Understanding consumer behaviors will be key to building (or rebuilding) a successful retail business in a post-pandemic world. However, retail marketers often lack the data they need to develop and execute more empathetic messaging. This data deficit makes it difficult for marketing to keep pace with a rapidly changing environment.

Marketing 288
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How Retail Tech Solutions Address Stadium Concessions Gripes

Retail TouchPoints

Now, as consumers grow more accustomed to this type of technology being infused within their shopping experiences, this faster, more convenient way of shopping is seeping into the places where customers need it most: stadium concessions. consumers ages 15-69 anticipate going to a show in 2024, a jump from the 36% who attended one in 2023.

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