Wiser

JULY 14, 2020

We tend to think of pricing as its own distinct practice. You develop a product, produce it, promote it, and sell it. In reality, a pricing strategy needs to be baked into the entire process. If that’s the case, does the pricing reflect the value? What is a Pricing Strategy? Competitor pricing.

Bundled Pricing 128

Bundled Pricing Markdowns Consumer Marketing 128

Retalon

MARCH 9, 2021

Low prices, while more accessible, could permanently mark the product as a commodity. Pricing determines your long-term profitability. Low prices leave little room for promotions or end-of-lifecycle markdowns. High prices generate higher per-unit margins but may constrain top-line revenue. Bundle pricing.

Bundled Pricing 41

Bundled Pricing Promotions Markdowns Advertising 41

Retalon

APRIL 14, 2021

What is a retail markdown strategy? A retail markdown strategy is a plan that describes when and how certain products should go on markdown. Having a markdown strategy is important because, all too often, markdowns are a kneejerk reaction to end-of-life inventories. ” What are markdowns in retail?

Markdowns 41

Markdowns Dead-Stock Promotions Bundled Pricing 41