Retail TouchPoints
SEPTEMBER 12, 2023
“TikTok has made it frighteningly easy to buy — it’s literally a swipe and the product is on its way to you,” said Lee Parkhurst, Senior Brand Manager at Educational Insights , the first toy brand to test out TikTok Shop.
Rain Pros
APRIL 3, 2024
One of the best ways to achieve this is by running seasonal marketing campaigns and promotions on social media. According to Forbes , video ads highlighting your retail products can increase customer conversion rates and sales. However, manually managing seasonal inventory may lead to errors and a lack of efficiency.
Retail TouchPoints
AUGUST 24, 2023
If Educational Insights is any indicator, it’s as game-changing as brands hoped it would be. Educational Insights first launched its shop in April 2023, and Lee Parkhurst, Senior Brand Manager at the company, said they’ve “been quadrupling our business month over month since.”
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