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Inside Incu’s digital relaunch plans for A.P.C. and Rag & Bone

Inside Retail

Douglas Low: It was a global offering, so you were either purchasing things from Paris or New York, and then they were shipped to you. But in the past, it was a lot harder to market to A.P.C. IR: When do you plan to launch the new websites? DL: We hired a new marketing manager, new buying manager, new creative brand manager.

Planning 130
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Express Launches Debt Restructuring Effort in Bid to Avoid Bankruptcy

Retail TouchPoints

Express’ ability to avoid bankruptcy hinges on whether its lenders will agree to provide more liquidity or loosen repayment options, and whether the company’s vendors will continue shipping goods without tightening payment schedules, the sources told WSJ. The company’s total debt at the end of the third quarter was $274.7

Apparel 240
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TikTok Shop Officially Debuts in the U.S.

Retail TouchPoints

Brands have been clamoring to sell on TikTok almost from the moment the platform began its meteoric rise and the #TikTokMadeMeBuyIt hashtag proved its commerce potential. Now it’s here: first launched in the UK and several Asian markets, TikTok Shop was quietly made available in the U.S. in November 2022. Photo courtesy of TikTok)

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5 Ways Small Businesses Can Manage Supply Chain Issues

Wiser

A good transportation infrastructure helps reduce costs associated with delays while ensuring timely deliveries so that customers receive their orders on time and without damage to items shipped. Blocked shipping routes can also lead to decreased customer satisfaction due to a lack of availability, higher prices, and slower delivery times.

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Managing retail touchpoints for a positive customer experience

Retail Focus

As consumption is becoming less focused on the product and more focused on the experience of accessing the product, new brand management practices are being shaped, whether at luxury or mass industry levels. Brands are looking at ways to add value to the customer’s journey within their spheres. . What lessons can be learned?

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PacSun CIO Reveals the Array of Behind-the-Scenes Tech Needed to Meet Gen Z’s Expectations

Retail TouchPoints

In 2021, there was also PacSun’s split from former PSEB division Eddie Bauer , which was acquired by SPARC Group , the brand management firm operated by Authentic Brands Group and Simon Property Group. This doesn’t mean constantly sending marketing emails to the customer or text messages. Gao: The No. 1 priority.

Checkout 256
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Unboxing Experience: How Packaging Influences Customer Loyalty

Retail Minded

Conversely, poorly designed packaging can lead to a negative unboxing experience that leaves customers disappointed and less likely to purchase from the brand again. Whether you’re a business owner already or still planning to open your own brand, this post is for you. Keep on reading to learn more. Personalize the packaging.