Remove blog in-store-media-networks
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Exclusive: Google Debuts New Retail Media Solution with Lowe’s as First Beta Tester

Retail TouchPoints

Google wants a bigger piece of the traffic driven by retail media advertising. To start getting it, the tech company has launched a new offsite retail media solution in closed beta. We see retail media as a cornerstone of the SA360 mission to drive reach, performance and productivity for advertisers.”

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Retail Media Update: Kroger to Add Screens at 500 Stores, Walmart Names New Tech Partners and Save Mart Joins the Mix

Retail TouchPoints

The growth of retail media shows no sign of slowing, as established players announce new expansions and new retailers, most recently Save Mart , enter the mix. Kroger Makes Major Push to Expand Retail Media in Stores Kroger plans to add smart screens at 500 of its U.S. stores following a three-year pilot with Cooler Screens.

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Walmart Tests New In-Store Retail Media Opportunities, Including Product Demos and Audio

Retail TouchPoints

Walmart is pushing further into in-store retail media as it looks to leverage its biggest advantage over retail media juggernaut Amazon — its brick-and-mortar footprint. The next frontier of retail media is in-store experiences, and it’s one we’re excited to chart.”

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NRF Hot 25 List Spotlights Fastest-Growing Retailers

Retail TouchPoints

Mexican grocer Chedraui , Raley’s Supermarkets and Primark Stores have topped the National Retail Federation’s 2023 Hot 25 Retailers list, which ranks the fastest-growing retail companies in the U.S. If you look at the growth in grocery, it’s almost all [mergers and acquisitions] ,” said Marcotte in a blog post.

Grocer 229
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Building Connected Commerce in the Age of Loneliness

Retail TouchPoints

Moreover, at a time when long-reliable social networks are experiencing massive upheavals, people are looking for connected experiences that feel safe, secure, and ethical – and while online shopping may not sound like the primary destination for those experiences, shopping has historically been a social affair. In May 2023, the U.S.

Consumer 220
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NRF Big Show to Spotlight Innovative Consumer Products and Workforce Solutions

Retail TouchPoints

Everyone in the retail industry knows January means two things: lots of holiday returns and the venerable NRF Big Show , running Jan. 15-17, 2023 and featuring more than 950 exhibitors and 100 educational sessions. Taking place January 15-16 from 10 a.m. 16 keynote from 3:15-3:45 p.m. at the Javits North SAP Theatre, Level 5.

Consumer 262
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Aussies are lagging in affiliate marketing uptake – that’s about to change

Inside Retail

Findstack records that affiliate marketing now accounts for more than 16 per cent of digital media revenue in the US and Canada and that around 80 per cent of brands have affiliate programs. Affiliate marketing offers a lot more product diversity and is about someone recommending a product on their website, blog or social-media platform.

Marketing 264