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How US start-up Subtl Beauty stacks up in a hypercompetitive beauty market

Inside Retail

Launched in 2018, Subtl Beauty is built around the idea of having all your makeup essentials — like concealer, blush, and powder — in one easy-to-use stack, or ‘stak’, as the brand dubs its hero product, rather than carrying around a bulky slew of items. Though not my ultimate calling, it sparked my passion for beauty.

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Meet Sugar: The “anti-establishment” beauty retailer Indian consumers crave

Inside Retail

It’s been quite a year for Indian beauty retailer Sugar, which has just concluded a $50 million Series D fundraise led by the Asia Fund of L Catterton. Consumers are at the heart of all we do. L Catterton’s strategic partnership with LVMH will also supercharge Sugar’s expansion in the near future.

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From Saks to start-up: How this brand founder aims to change women’s health

Inside Retail

Those experiences ultimately her to launch Elix Healing, the first menstrual wellness brand to combine Chinese medicine and clinical research for personalised herbal treatments for women’s hormonal health. Inside Retail : How did you come up with the concept for Elix Healing?

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Why Sephora’s French prestige failed to translate in South Korea

Inside Retail

With over 2700 stores across 35 countries and a booming e-commerce presence worldwide, Sephora is one of the leading omnichannel beauty retailers in the industry. When Sephora launched in South Korea, there were doubts about how the retailer would compete in one of the leading beauty capitals of the world. million), 14.5

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Analysis: Why all retailers need a jab of health and wellness

Inside Retail

Similarly, as retailers and retail marketers, we need to benchmark ourselves against more than just our direct competitors. Consumers don’t neatly collect and categorise their experiences into separate buckets. Health and wellness is a $2 trillion-plus category, growing at 5-10 per cent annually.

Consumer 130
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Marketing With A Different Lens: What You Can Learn From Other Retail Verticals

Retail TouchPoints

The third quarter, under normal circumstances, is predictable for most digital marketers at large retail organizations. The good news is that many digital retail marketers are successfully operating with agility. Google Ads revenue was up 15% in April, with a 17% stronger ROAS, for enterprise apparel retailers.

Marketing 253
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Former Target, Macy’s Execs Join Bed Bath & Beyond Marketing Team

Retail TouchPoints

Bed Bath & Beyond has appointed two new strategic marketing leaders — Kristi Argyilan as SVP Brand Innovation and Jim Reath as SVP, Marketing, both reporting to Cindy Davis, Chief Brand Officer (CBO) of the retailer and President of Decorist.

Marketing 177