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Creeping back to retail, July Week 1 retail performance trends

Retail Next

As we move forward into this new normal of continuing social distancing, wearing masks, and washing our hands, the million dollar question is, when will we return to life as we once knew it? In spite of slow-to-recover traffic metrics, other sales KPIs are showing positive increases to last year.

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Back to school, back to learning or will it simply be back to home?

Retail Next

Net sales are still suffering, -26% to LY but we are consistently seeing improvement, and conversion (CVR), shopper yield (SY), average transaction value (ATV), and units per transaction (UPT) all continue to be positive to LY. Kids always seem to need sneakers after a summer spent outdoors, it’s just a matter of when they will be purchased.

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