ATV Outdoor Planning Returns 
Retail Next
JULY 16, 2020
As we move forward into this new normal of continuing social distancing, wearing masks, and washing our hands, the million dollar question is, when will we return to life as we once knew it? However, as cases began to rise again towards the end of the month, many states paused or reversed plans to reopen.
Retail Next
AUGUST 12, 2020
Net sales are still suffering, -26% to LY but we are consistently seeing improvement, and conversion (CVR), shopper yield (SY), average transaction value (ATV), and units per transaction (UPT) all continue to be positive to LY. Kids always seem to need sneakers after a summer spent outdoors, it’s just a matter of when they will be purchased.
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