Retail TouchPoints

DECEMBER 13, 2022

Best Buy is offering in-store pickup for livestream shopping orders through a partnership with social-commerce platform TalkShopLive. TalkShopLive has used the 2022 holiday season to launch fresh approaches to livestream shopping that better align digital commerce with physical retail. The show debuted on Dec.

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A1 Retail

DECEMBER 20, 2021

By Yuval Ben-Itzhak, Chief of Strategy at Emplifi. As a result, online shopping excels. Enter social commerce. Social commerce isn’t new. Instagram trialled new tools for in-app shopping back in 2016, which in technology terms was lightyears ago, and there were others who even came before that.

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Inside Retail

JULY 26, 2021

Yves Saint Laurent partnered with China Duty Free Group to bring its #Claimyourlove campaign to Hainan on China’s Valentine’s Day 2021, launching a sweat-proof, all-weather foundation at the tropical paradise. Brands do not even need an offline presence at CDF to open online brand boutiques within the WeChat store.

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Retail TouchPoints

SEPTEMBER 12, 2023

It might have been the worst-kept secret in retail, but after months of unconfirmed reports , behind-the-scenes testing and tales from the front lines , TikTok has finally, formally launched its new ecommerce offering — TikTok Shop. in November 2022. reads the company announcement. The company also reiterated that all TikTok-protected U.S.

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Retail TouchPoints

MAY 2, 2024

As of December 2023, TikTok Shop had 15 million sellers around the world, according to the company’s first TikTok Shop Safety Report. an impressive number given that Shop only launched in America in September 2023. That includes more than 500,000 sellers in the U.S. ,

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Inside Retail

APRIL 26, 2024

You can increase customer retention by creating loyalty programs, improving the customer experience, offering personalised services or promotions, or simply focusing on improving product range or quality. Social commerce Social media platforms are becoming ecommerce marketplaces. You will be with Dropshipzone.

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Retail TouchPoints

APRIL 25, 2022

International returns service ZigZag Global examined UK consumer shopping behaviors during the 2021 holiday season and found that one-third of consumers now purchase multiple items with the intention of returning at least one, and 59% will boycott a retailer permanently after a poor returns experience. on Christmas Day.”.

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Retail TouchPoints

DECEMBER 13, 2023

Despite the surge in online shopping, physical stores remain essential for retailers, providing a space for customers to interact with products and build deeper brand connections. A study from marketing research company Alter Agents revealed that 77% of surveyed millennial and Gen Z shoppers shop on social platforms.

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Retail TouchPoints

AUGUST 19, 2021

In fact, 58% said school would be a bigger deal this year and 56% said they are more excited about shopping for back-to-school items this year. The Compression of Shopping Seasons Will Continue. They attempted to beat the rush by shopping earlier and more frequently — especially online. and how long will it last?

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Retail Gazette

APRIL 9, 2024

Joules is hosting a series of live shopping events in a move that it said “harkens back to how we started 35 years ago” The fashion retailer will host its first event, in partnership with live shopping solution provider Sprii, via Facebook Live on 11 April at 6pm.

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Retail TouchPoints

MARCH 30, 2022

Without foot traffic, social platforms saw brands offer delivery (with and without third-party delivery vendors), livestream shopping experiences and more ways to pay online. Reducing user flow and overall friction has been key in acquiring new customers and maintaining positive engagement for social commerce brands.

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Retail TouchPoints

AUGUST 24, 2023

Now the company has become the first toy brand to test out the hottest new arena in digital selling — TikTok Shop. Brands have been clamoring to sell on TikTok almost from the moment the platform began its meteoric rise and the #TikTokMadeMeBuyIt hashtag proved its commerce potential. in November 2022. in November 2022.

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Retail TouchPoints

APRIL 19, 2021

Social commerce and livestream shopping in particular continues to pick up steam in the U.S., With its increased customer engagement, partnership opportunities and ample “social proof,” livestream shopping offers an attractive new strategy for today’s retailers.

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Retail TouchPoints

NOVEMBER 23, 2021

And as on many other online platforms, where there’s livestreaming there’s live shopping. This holiday season, YouTube is promoting the commercial potential of its platform with its first-ever live shopping pop-up event. ecommerce by 2024. .

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Retail TouchPoints

JANUARY 30, 2024

The feature, which was first reported by Bloomberg and confirmed by a TikTok spokesperson, uses technology that automatically identifies objects in video content and then links to similar products available in TikTok Shop. Previously, only creators with sizable followings or brands that had set up a TikTok Shop could create shoppable posts.

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Inside Retail

SEPTEMBER 7, 2023

If you spend much time online you’ve probably seen one of Temu’s colourful ads – punctuated by its catchy tagline: “shopping like a billionaire”. At the time of publishing this article, Temu was the most popular free iPhone app in the US, United Kingdom, Australia and Germany. It also works especially well with sales promotions.

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Retail TouchPoints

SEPTEMBER 16, 2021

Under the new partnership, customers will be able to shop for Walmart products across content from Meredith’s portfolio of publications, including Allrecipes , Better Homes & Gardens , PARENTS , EatingWell and REAL SIMPLE.

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Retail TouchPoints

SEPTEMBER 14, 2023

Meta advertisers now have access to tools providing new ways to optimize budgets for seasonal demand, the ability to target distinct audiences within the AI-powered Advantage+ shopping campaigns and expanded access to tools that help drive purchases directly on Facebook and Instagram.

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365 Retail

MARCH 11, 2024

You’ll find phrases like social commerce and sustainable shopping among the many trends in the retail industry now but could experiential retail prove to be the most important and enduring of all? Huda Beauty set up a sci-fi experience in Covent Garden to promote their Mercury Retrograde product launch.

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Small Biz Trends

JUNE 13, 2022

New Snapchat Feature Aimed at eBay Sellers. For online sellers, promoting items for sale on social media is an effective way to gain more exposure of products for sale, put items in front of the right people, and maximise the chances of selling items. ” Sharing Items on Snap in a Few Simple Steps. Image: Depositphotos.

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Retail TouchPoints

MARCH 19, 2024

Despite (or perhaps because of) this political pressure, TikTok is pushing forward on some big commerce ambitions — and the popular platform is putting success metrics at the center of its efforts. As a result, TikTok Shop merchants can promote products directly within the Shop Tab using an image from their product catalog.

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RETAIL MANAGEMENT SOFTWARE

JANUARY 16, 2024

Immersive Shopping Experiences: In 2024, retailers are focusing on creating immersive and interactive shopping experiences for customers. This trend not only enhances the overall shopping experience but also bridges the gap between online and offline retail. Here are the top innovative retail trends to watch in 2024.

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Retail TouchPoints

SEPTEMBER 29, 2022

Now, AR is playing a central role in the platform’s commerce ambitions at the same time that the tech is becoming more ubiquitous and useful. . Verticals at Snap in an interview with Retail TouchPoints. Leveraging AR as a Commerce Enabler. Evolving From Fun to Function. The Snap study found that while 90% of U.S.

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Inside Retail

MARCH 20, 2024

In an era marked by economic flux and shifting consumer preferences, the global retail landscape stands at a pivotal juncture, ripe with both challenges and opportunities. It was valued at $3.8 trillion in 2022 and grew at a CAGR of 8 per cent from 2017 to 2022. Estimates suggest China’s social commerce market enjoyed a 40.25

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Retail TouchPoints

OCTOBER 6, 2022

Among its multiple impacts, COVID-19 accelerated an elongation of the holiday shopping season that was already underway. Rather than being limited to a jam-packed four to five weeks from Black Friday to Christmas Eve, consumers are beginning their shopping as early as October (with a few doing so even earlier than that).

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Retail TouchPoints

JANUARY 19, 2023

A combination of video stream, entertainment and real-time group chat, livestream shopping is a part of the much broader social commerce industry, which is currently $492 billion in size and expected to grow 3X as fast as traditional ecommerce, according to Jill Standish, Global Lead for Accenture’s Retail Industry Practice.

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Inside Retail

MARCH 29, 2022

Pre-Covid, augmented reality, the metaverse and livestream shopping were distant concepts for many mainstream retailers. We are at the forefront of innovation with social commerce, enhanced retailing and emerging retailing. While TikTok is an emerging platform, purchases from it are significantly less (12 per cent).

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Retail TouchPoints

DECEMBER 8, 2020

The retailer was able to achieve this feat by utilizing the channel to its fullest, through special activations and promotions that could only work online. Retail Touch Points (RTP): The pandemic has emphasized ecommerce at the expense of brick-and-mortar, and apparel in particular tends to be a highly tactile retail segment.

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Retail TouchPoints

NOVEMBER 9, 2023

Our community has been asking for us to be on Roblox,” said Kory Marchisotto, Chief Marketing Officer at E.l.f. To promote the new experience, e.l.f. will give away more than 1 million pieces of user-generated content (UGC), beginning with 10 unique items at launch. Beauty in a statement.

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Inside Retail

JANUARY 5, 2023

In his new role at TikTok, Chen is expected to lead online retail product operations and be under the leadership of Bob Kang Zeyu, the president of e-commerce. Social commerce – the use of social media to promote and sell products – is estimated to be a US$1 trillion industry in APAC by 2025.

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Inside Retail

JANUARY 5, 2023

In his new role at TikTok, Chen is expected to lead online retail product operations and be under the leadership of Bob Kang Zeyu, the president of e-commerce. Social commerce – the use of social media to promote and sell products – is estimated to be a US$1 trillion industry in APAC by 2025.

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Payment Services Checkout Social Commerce Promotions 130

Retail TouchPoints

JUNE 13, 2023

Following a series of updates to the YouTube Partner Program (YPP) made in September 2022 , the platform is now lowering the eligibility criteria to enter the program and expanding the YouTube Shopping affiliate program, allowing more advanced creators to make commissions on products they feature. ”

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Retail Focus

APRIL 24, 2023

Fast-forward to today and 10% of all e-commerce spending is done via social commerce, retailers are second-guessing their returns policies, and retailers such as Lush are leading the ‘Big Tech Rebellion’ to encourage customers to shop in-store rather than online.

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Retail TouchPoints

JULY 6, 2021

Social commerce is a relatively new medium, but as retailers and social media platforms alike explore possible use cases and applications, it will significantly shape how both shoppers and businesses spend their time and money. The Physical Store and Social Commerce Can Enhance Each Other.

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Retail TouchPoints

OCTOBER 24, 2022

to promote and sell vintage clothing from its older lines, with an emphasis on its iconic American look. The fund was created to help bring new technology to the market in order to help people think and shop differently. Additionally, Lee is launching the Lee Archives in the U.S. eBay Boosts Six Circular-Focused Small Businesses.

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Retail TouchPoints

NOVEMBER 16, 2022

Amex also has partnered with musical artist Chlöe Bailey to create a “Shop Small Soundtrack” that TikTok users can add to their content. Shopping small has a significant impact on helping local communities, with two-thirds of every dollar spent at small businesses staying within the local community. small business owners.

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Retail TouchPoints

DECEMBER 15, 2023

The battle between Chinese discount shopping apps Shein and Temu is getting downright nasty. The suit alleges that Shein uses “mafia-style tactics” to coerce sellers into severing ties with Temu, including detaining sellers at their offices for up to 10 hours and confiscating their phones to search for details of their Temu sales.

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