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Stitch Fix Chief Merchant: The Style Forecast is ‘an Embodiment’ of the Brand Promise

Retail TouchPoints

“The Style Forecast is an embodiment of the art and science to our approach , fueled by billions of data points that we gather across our experiences and through millions of our clients that we engage with,” said Loretta Choy, Chief Merchandising and Client Services Officer for Stitch Fix during a recent Retail Remix interview.

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How Visual Outfitting Helps Brands Create Inspiration at Scale

Retail TouchPoints

Some fashion retailers today use visual outfitting to help them carve out fresh brand positioning and show product versatility. One leading example: Express , which is transforming from “a store at the mall” to a brand with purpose powered by a styling community. They provide merchants with oversight and full control (vs.

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In-Store Experiences Transcend Customer Service

VMS

And while JCPenney, a merchant prince from a bygone era, spoke passionately about customer service, the question must be asked, does customer service today transcend Penney’s golden rule? The core of his philosophy was “treat your customer as you would want to be treated.”

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From Cobblestones to Cyberspace: VMSD Celebrates Its 125th Year of Service to the Retail Industry

VMS

These innovations were the sparks that led to the inception of the visual merchandising and store design industries. And while these megastores were in their seminal stages, nobody quite knew what to do with them and the unending mountain of merchandise sitting under their roofs. And its editor was a sometimes-writer named L.

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6 Trends Driving Store Design Innovation in 2024

Retail TouchPoints

The panel of experts are: Nikki Baird, VP of Strategy for Aptos ; Jamie Cornelius, Executive Creative Director at ChangeUp ; Mardi Najafi, VP of Retail Strategy & Design at Figure3 ; and Melissa Gonzalez, Principal at MG2. Gonzalez: The community-driven aspect is a big part of it.

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Fall Back, Spring Ahead

VMS

And while JCPenney, a merchant prince from a bygone era, spoke passionately about customer service, the question must be asked, does customer service today transcend Penney’s golden rule? The core of his philosophy was “treat your customer as you would want to be treated.”

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Capitalizing on the Retailtainment Opportunity: Tips and Lessons From a Design Strategist

Retail TouchPoints

“The intersections between where we eat, work, live and shop are where the magic of an experience unfolds and where we can truly elevate the experience of customers through meaningful engagement and entertainment,” said James Farnell, Partner and Retail Practice Leader at Little.