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How to Knock Assortment Planning Out of the Park

Wiser

Assortment planning in the age of eCommerce is a tricky business. In this article, we’ll look at what assortment planning is and how you can do it effectively. What is Assortment Planning? In retail, assortment planning is the process of determining the right products and right quantities to meet consumer demand.

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6 Ways to Increase Impulse Buys: Online and In-Store

Wiser

You have to understand the psychology behind impulse buying before you can capitalize on this behavior at your stores. Most reasons for impulse buys are rooted in emotions, such as instant gratification, feeling like you’re getting a deal, and so on—but how you set up and plan your stores (physical or digital) can also contribute.

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What is a Category Reset

Wiser

Category resets have some overlap with assortment planning , which is determining the best products and quantities to meet consumer demand. Electronics and appliances may happen at a much lower frequency, as those products tend to have less seasonality outside of holiday promotions. Consider Cross-Merchandising Opportunities.

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Instant Biologics: Sowing the Seeds of Success at Retail

Rangeme

households already had at least one house plant before the pandemic, and the shift to remote work accelerated demand, particularly among apartment-dwellers in more metropolitan areas that were looking to spruce up their remote offices, according to Tenenbaum. A growing market. Timing couldn’t have been better for the brand. Two-thirds of U.S.

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How to Use Fixtures to Direct Traffic Flow

Independent Retailer

For store owners and sales associates alike, it can be rather daunting to come up with a retail floor plan. However, merchandising does not have to become chaotic. Slatwall Merchandisers. Offering optimal maneuverability and ample display space, slatwall merchandisers are a fantastic addition to any visual merchandising plan.

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Retail Ready: Setting Your Sales Floor to Sell!

Retail Adventures

The Target Syndrome Think about the last time you shopped at a Target store. Chances are, even if you went in to buy a bottle of glass cleaner you spent at least $50 on things you hadn’t planned on purchasing. When you look hard at a Target store you see a largely neutral box that allows the merchandise to pop.

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[Webinar] Retail Post-Pandemic: 6 Store Conditions Consumer Brands Need to Monitor to Win at the Register

Wiser

Listen in to hear from Tom Vieira, Wiser’s Director of Product, In-Store, and Casey Berns, Associate Director Shopper Insights and Category Advisory Services at The Clorox Company, as they cover six store conditions consumer brands need to monitor to win at the register. We have a recording of the webinar below.

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