Wiser

OCTOBER 26, 2021

You have to understand the psychology behind impulse buying before you can capitalize on this behavior at your stores. Most reasons for impulse buys are rooted in emotions, such as instant gratification, feeling like you’re getting a deal, and so on—but how you set up and plan your stores (physical or digital) can also contribute.

Cross Merchandising 145

Cross Merchandising Checkout Consumer Promotions 145

Independent Retailer

DECEMBER 6, 2022

For store owners and sales associates alike, it can be rather daunting to come up with a retail floor plan. However, merchandising does not have to become chaotic. Slatwall Merchandisers. Offering optimal maneuverability and ample display space, slatwall merchandisers are a fantastic addition to any visual merchandising plan.

Cross Merchandising 81

Cross Merchandising Visual Merchandising Accessories Jewelry 81

Retail Adventures

OCTOBER 24, 2023

The Target Syndrome Think about the last time you shopped at a Target store. Chances are, even if you went in to buy a bottle of glass cleaner you spent at least $50 on things you hadn’t planned on purchasing. When you look hard at a Target store you see a largely neutral box that allows the merchandise to pop.

Cross Merchandising 52

Cross Merchandising Store Layout Shopping Specialty Retailers 52

Retail Adventures

JANUARY 1, 2024

Add your telephone number and web address in 10-14” white reflective vinyl letters at the center bottom of your main windows. Light your window displays at night. While you are still at the front of your store check its sight line – you want shoppers to be able to see into and through the sales floor. Check your sight line.

Promotions 52

Promotions Returns Cross Merchandising Markdowns 52