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Why NPS Falls Short in Ecommerce, and the Case for Earned Growth Ratio as a Better Metric

Retail TouchPoints

At the same time, it is common knowledge that keeping an existing customer is cheaper than getting a new one, which makes it a worthwhile investment to understand and implement strategies (and proper incentives for internal teams!) Tracking EGR becomes a little more challenging for businesses that are reliant on wholesale channels.

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CCS 2021: Levi’s, 1-800-FLOWERS, Under Armour Reveal How They’re Meeting Fast-Changing Consumer Expectations

Retail TouchPoints

.; that’s why marketing teams are allocating more of their spend towards them. research found that 74% of marketers spend one-third or more of their budgets on social advertising. Increasingly, brands need to take a localized approach to their online communications, advised Chad Jordan, Regional Sales Director at SOCi.

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Jason & Scot Show Episode 296 – Guardian Baseball Co-Founder Matt Kubancik

Retail Geek

Mark is an experienced Marketplace seller, and his current business Guardian Baseball is a hybrid seller selling both wholesale and owned brands direct to consumer from a Shopify site, and via multiple marketplaces including Amazon. Um during think my first year of high school sold baseball cards ironically and then.

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Jason & Scot Show Episode 314 – Lovesac Founder and CEO Shawn Nelson

Retail Geek

If I look at the last quarter, I took a little glance at that. Tried to sell them to furniture stores and they laughed at us and told us it was a dumb idea. [3:34] Sean, welcome to the show. Shawn : [1:13] Thank you. Thanks for having me.