Retail TouchPoints

JUNE 23, 2022

Regardless of your customers’ age demographic, it’s a smart idea to offer digital wallet payment options at checkout. Digital wallets address both issues by storing card data for shoppers and by shielding it from retailers at checkout. Streamline Your Checkout Process for Busy Parents and Students.

Payment Services 303

Payment Services Checkout Drop-Shipping Customer Retention 303

Retail TouchPoints

SEPTEMBER 19, 2023

A larger search usability study that looked at 19 major ecommerce sites found that 70% of those sites had search tools that didn’t allow searches by synonyms for product terms used on the site, so visitors had to use the same wording as the site to generate usable results.

Customer Experience 285

Customer Experience Checkout Marketing Spend Consumer 285

Retail TouchPoints

APRIL 16, 2024

At the same time, it is common knowledge that keeping an existing customer is cheaper than getting a new one, which makes it a worthwhile investment to understand and implement strategies (and proper incentives for internal teams!) One negative interaction can easily drive them away. Most companies can calculate this relatively quickly. (2)

Promotions 147

Promotions Consumer Checkout Wholesale 147

Retail TouchPoints

MAY 22, 2023

The digital advertising industry has arrived at its saturation point. Today’s market is faced with this spreading phenomenon — #adblindness. With lower price barriers to enter the market, digital advertisers proliferate. With lower price barriers to enter the market, digital advertisers proliferate.

Advertising 290

Advertising Marketing Consumer Payment Services 290

Retail TouchPoints

MARCH 15, 2022

If you spend any time at all on social media it’s hard to escape influencers, and there’s a good reason for that — they are incredibly compelling, both to consumers and advertisers. Instagram, TikTok and YouTube are Where it’s At. On the advertiser side, 48% of influencer marketing budgets were spent on Instagram in 2021.

Marketing 307

Marketing Advertising Consumer Marketing Spend 307

Retail TouchPoints

AUGUST 7, 2023

And Wish, which held that top spot back in 2018, has now dropped out of the top 50 completely after having fallen to #35 as of last March. There are other troublesome indicators for the company: Q2 saw declines across the board at Wish. Here’s a look at some of those initiatives and where Wish is focusing next: 1.

Merchant Services 243

Merchant Services Drop-Shipping Shipping Payment Services 243

I Vend

JULY 8, 2021

The power of tech – Technology and automation enhance customer experience – existing initiatives such as contactless payments, self-checkout, BOPIS and curbside pickup will all continue to gain momentum, and will rely ever more heavily on barcode and OCR-enabled apps for maximum efficiency.

Customer Experience 98

Customer Experience Payment Services Checkout Marketing Spend 98