Retail TouchPoints

MARCH 15, 2022

If you spend any time at all on social media it’s hard to escape influencers, and there’s a good reason for that — they are incredibly compelling, both to consumers and advertisers. Instagram, TikTok and YouTube are Where it’s At. On the advertiser side, 48% of influencer marketing budgets were spent on Instagram in 2021.

Marketing 285

Marketing Advertising Consumer Marketing Spend 285

Retail TouchPoints

APRIL 13, 2021

.; that’s why marketing teams are allocating more of their spend towards them. research found that 74% of marketers spend one-third or more of their budgets on social advertising. But how can a global retail enterprise streamline and scale its social advertising strategies? Listen to the session on demand.

Consumer 142

Consumer Payment Services Fulfillment Advertising 142

Retail Next

APRIL 1, 2021

It’s seamless and can reorient around a customer’s changing needs, sometimes at a moment’s notice. . Customers (or should I say “shoppers”) don’t look at different channels. Shoppers look at a retailer and engage how, when, why and where they want to. Technology is at the foundation of this decade’s transformation.

Visual Merchandising 40

Visual Merchandising Home Furnishings Shipping Fulfillment 40