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How Streamlining Digital Checkout Boosted Polywood Conversions Nearly 50%

Retail TouchPoints

In 2017, Polywood had a great product sustainability story (its outdoor furniture is made from 100% recycled plastic and comes with a 20-year guarantee) and a solid launching pad for direct-to-consumer sales (a 27 -year history of selling through big box, home improvement and specialty patio stores). It was an involved, intense process.

Checkout 167
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5 Real-World Ways 5G Will Transform Retail

Retail TouchPoints

5G is really three things — speed , latency and massive connectivity ,” said Michael Colaneri, a 30-year AT&T veteran who now leads the telecom’s retail business vertical. Here are five places where 5G-enabled experiences/solutions are either being tested or have already been deployed at retail. Fast, Frictionless Checkout.

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Thinking Outside the Mall: Using Exterior Spaces to Draw Shoppers In

Retail TouchPoints

She noted that the concept of “partial de-malling,” which could include integration of outdoor spaces for walkable plazas and eating areas, food carts/trucks, skating rinks, miniature golf courses and the like, all will contribute to the experiential and entertainment value of a trip to the mall. Curbside area, Outlet Collection at Niagara.

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Does the ‘New’ Bed Bath & Beyond Have the Right Formula for Success?

Retail TouchPoints

In its original incarnation, Bed Bath & Beyond (BB&B) was defined by its in-store experience: exploring exactly what was included in the “beyond” category, checking out the gizmos and gadgets near the cash wrap and then redeeming those ubiquitous 20% off coupons at checkout.

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5G in Retail: Creating the WOW factor

Retail TouchPoints

Retailers that understand the customer journey and adopt innovative strategies are looking at ways to turn their brick-and-mortar stores into experience centers. 5G provides an alternate method to keep the store connected at all times. There have been retailers opening more stores than those closing after the pandemic.

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Technology, trends and key takeaways from NRF’s Big Show

Inside Retail

In-store innovation Retailers continue to overhaul legacy systems and integrate in-store tech at pace, with one goal – a seamless customer experience. Retailers are sitting on a wealth of data that can be leveraged to predict behaviours, opening the door to personalised experiences that can be accessed at any brand touchpoint.

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The 2020 Holiday Shopping Season Promises to be a Tale of Two Consumers

Retail TouchPoints

Think pool tables, fitness equipment like Peloton, the latest video game consoles, specialized software, kitchen appliances and cooking tools, homebrewing kits, musical instruments, boats and other outdoor items. Yet at the same time, many cash-strapped consumers will be looking for bargains.

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