No tricks: Why The Party People is bringing in AR mirrors for Halloween
Inside Retail
SEPTEMBER 27, 2023
Supported by sponsors including Uber, Lendlease, Starshipit, Stockinstore and Shopexp, the technology enables customers to virtually try on products and make purchases through a checkout option, with the choice of delivery or click and collect. A few years ago, the retailer introduced AR mirrors as a pop-up feature.
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