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After tamping down marketing spend, Rent the Runway brings on new chief marketing officer

Retail Dive

Natalie McGrath comes from Afterpay, with experience at apparel brands including Bandier, Coach, Alexander Wang and Net-A-Porter.

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Foot Locker Deepens Relationship with Adidas as Both Retailers Focus on Digital Offerings

Retail TouchPoints

The deepened relationship will combine new product development, exclusive Foot Locker positioning, increased product allocations, shared marketing spend and an elevated premium presence across Foot Locker’s entire portfolio of banners, with a focus on key cities and communities that the companies jointly serve.

Apparel 253
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4 Tips for Retail Businesses Hungry for Venture Capital Funding

Retail TouchPoints

We are most excited about brands and retailers in the apparel and grocery/food space that are leaning into sustainability to reduce waste in the supply chain through returns ,” said Lindsay Lightman, Principal at RevTech Ventures in an interview with Retail TouchPoints. “We Tip 3: Get your CAC and LTV in order.

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4 Tips for Retail Businesses Hungry for Venture Capital Funding

Retail TouchPoints

We are most excited about brands and retailers in the apparel and grocery/food space that are leaning into sustainability to reduce waste in the supply chain through returns ,” said Lindsay Lightman, Principal at RevTech Ventures in an interview with Retail TouchPoints. “We Tip 3: Get your CAC and LTV in order.

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How Sustainable Brands can Connect with the True Champions of Their Cause

Retail TouchPoints

Eco-friendly retail brands and marketers of ‘green’ products face a unique challenge that not many industries encounter. Individuals don’t overestimate their need for children’s apparel — they either need children’s clothing so they make a purchase, or they don’t. Wouldn’t that result in more sales? Not exactly. Green Personas.

Consumer 222
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Have Temu and Shein Thwarted Wish’s Hopes of a Comeback?

Retail TouchPoints

After several years of declines and a host of executive switch-ups (particularly in the CEO role), Wish began a major overhaul of its business (still underway) and launched a marketing blitz to “reintroduce” itself to consumers in August 2022. The very next month Temu debuted in the U.S. The overall on-time delivery rate was 91%.

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Can Superdry’s restructuring plan save the business?

Retail Gazette

The ailing fashion retailer’s last-ditch attempt to stay afloat includes gaining rent reductions across 39 of its 94 UK stores, a £10m equity raise underwritten by Dunkerton, and delisting from the stock market. Dunkerton tells Retail Gazette: “The business is in a serious situation.