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For the pandemic-hit fashion industry, the future is digital

Inside Retail

As global apparel revenues plummeted almost 20 per cent in 2020, e-commerce has emerged as the silver lining of the fashion industry’s challenging year. New customers are a major growth engine for retailers, but many merchants view first-time online shoppers as high-risk due to their unfamiliar behaviour and lack of purchase history.

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Have Temu and Shein Thwarted Wish’s Hopes of a Comeback?

Retail TouchPoints

After several years of declines and a host of executive switch-ups (particularly in the CEO role), Wish began a major overhaul of its business (still underway) and launched a marketing blitz to “reintroduce” itself to consumers in August 2022. Doubling down on merchants outside of China. The very next month Temu debuted in the U.S.

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5 Tips to Boost Ecommerce Conversions

Independent Retailer

Each step of the ecommerce process, from searching for products to checkout, carries a risk of retailers losing a sale. ” “It is very crucial for stores to have a one click checkout.” For 2022, mobile ecommerce experiences are on the radar, since 75 percent of consumers buy products with their smartphones.

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Back-To-School Spending Poised To Top $100 Billion Even Amid Disruption

Retail TouchPoints

Only consumers only had 17% of their shopping done by early July, and 54% said they held off on spending because they didn’t know what they needed. The most notable shift between the 2019 back-to-school season and today is the strong consumer preference for technology over traditional items like apparel and even school supplies.

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Deep dive: What social commerce looks like around the world

Inside Retail

Apparel, beauty, health and wellness were the biggest beneficiaries at that time. Because social media is where many consumers spend their time, and where they look for inspiration and discovery. Social commerce covers end-to-end shopping journeys, from discovery, research and evaluation to checkout, all on the social media app.

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Fashion retailers focus on flexible services to boost sales and drive long-term loyalty, research by parcelLab reveals

365 Retail

Fashion brands are pivoting to offer new, value-add delivery services and improved post-purchase experiences to enhance sales, encourage customer loyalty and protect margins, the latest data from parcelLab , the leading operations experience platform, reveals.

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Zalora to optimise global payments with BridgerPay

Inside Retail

Southeast Asia’s leading online fashion and lifestyle retailer offers customers a world of payment options and a seamless shopping experience. Now, consumers who shop Zalora will have the ability to pay with any of their preferred local payment solutions at online checkout as part of a seamless shopping experience.