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Timing is Everything When it Comes to Useful, Governable Analytics Data

Retail TouchPoints

Yet modern data engineers and data practitioners now can decipher data streamed from SaaS APIs and modern cloud data services, interpreting the information in real time to create “semantic” models of understanding of the data in advance of analytical use cases and downstream data flows. There is a better way.

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What Google Analytics 4 Means for Your Ecommerce Site

Retail TouchPoints

Earlier this spring, Google announced that its flagship analytics platform, Google Analytics, will be transitioning from Universal Analytics (UA) to Google Analytics 4 (GA4). How Google Analytics 4 is Different from Universal Analytics. Common Google Analytics Errors for ecommerce Accounts.

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The importance of data analytics for brick and mortar stores

Tokinomo

It's time to dive into the world of data analytics and how it can supercharge brick-and-mortar stores. In this article, we're going to explore why data analytics is an absolute game-changer for physical retailers.

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Driving Growth: Intelligence Node’s Accurate Digital Shelf Analytics

Intelligence Node

The post Driving Growth: Intelligence Node’s Accurate Digital Shelf Analytics appeared first on Blog. In the dynamic world of online retail, the concept of the “digital shelf” has emerged as a pivotal battleground for brands vying for consumer attention & eCommerce success. The digital.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Bhaumik Sharma of Haleon Tackling Analytics Infrastructures at Analytics Unite

RIS News

Bhaumik Sharma, CDTO North America of Haleon, is taking to the stage at Analytics Unite this May 1-3 to tackle the topic of optimizing IT infrastructures for advanced analytics efforts.

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How to Understand Your Customers: Awareness, Analytics and Assessments

Retail Focus

The post How to Understand Your Customers: Awareness, Analytics and Assessments appeared first on Retail Focus - Retail Design. Online surveys and emails might be a bit old-school these days, but they can still give you plenty of data to analyse. Get that and you’ll not only understand your customers now but moving forward into the future.

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How to Stay Competitive in the Evolving State of Martech

How AI-powered analytics are leading to more intriguing and satisfying customer interactions. The growing demand among buyers for open marketing platforms that can support “BYOD” (bring your own data).