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What is Visual Merchandising?

Wiser

This is where visual merchandising comes into play. What is Visual Merchandising? Visual merchandising is the practice of designing and displaying merchandise in a retail setting with the goal of engaging shoppers and boosting sales. The Importance of Strong Visual Merchandising.

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Top 10 Visual Merchandising Secrets

Independent Retailer

Visual merchandising plays a pivotal role in converting sales at the store level. Here are some tricks of the trade that retailers will want to keep in mind when implementing visual merchandising strategies for your store that work no matter what you are selling: 1. by Melissa Stivale.

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Top 10 Visual Merchandising Secrets

Independent Retailer

Visual merchandising plays a pivotal role in converting sales at the store level. Here are some tricks of the trade that retailers will want to keep in mind when implementing visual merchandising strategies for your store that work no matter what you are selling: 1. by Melissa Stivale.

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How to Keep Your Digital Signage up to Date

Retail TouchPoints

With this in mind, here are a few best practices for keeping retail digital signage up to date: Create a Content Calendar Businesses that use social media to their advantage don’t just post whatever they want, whenever they want. Certain demographics may be more or less receptive to different types of images or advertisements.

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The Beauty of Summer for Retail Store Owners

Retail Smart Guys

In the summer season, retail stores can implement various selling strategies to attract customers and capitalize on the summer shopping trends. Here are some strategies that we have seen to be effective: Seasonal Promotions: Offer summer-themed promotions and discounts to entice customers.

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The Importance of VM Theater

VMS

Without a doubt, the worldwide Covid pandemic has had serious consequences on our High Streets and shopping malls. However, during the lockdowns (several here in the U.K.), many retailers, particularly independents, have been working hard over the past couple of months to refurbish their shops.

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From Cobblestones to Cyberspace: VMSD Celebrates Its 125th Year of Service to the Retail Industry

VMS

In the late 19th and early 20th centuries, well before high-end shops and boutiques graced the iconic retail corridors of Fifth Avenue, Champs-Élysées and Via Monte Napoleone, consumerism and desire became a driving force in Western culture. Right, Left: An advertisement for decor references the return of American soldiers from WWI (left).