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Study: Consumers Warm to Social Commerce, But Payment Mistrust Could Hamper Growth

Retail TouchPoints

The increase in social media usage, combined with a tandem increase in online purchasing, proved to be the push both consumers and brands needed to move into the burgeoning realm of social commerce. Facebook and Instagram Lead the Way in Social Conversion. Brand Content is a Key Driver in Inspiring Social Purchases.

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Retail Statistics You Should Know

Small Biz Trends

Thanks to cheap data plans, more and more smartphone users are using Google Search before buying in-store. Brands that are registering growth are the ones that are implementing the best marketing strategies such as content marketing, social media, email marketing SEO, etc. Advertising by Retailers. Online to Offline Shopping.

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Pinterest Showcases the Trends that will Shape 2024 at Shoppable NYC Pop-Up

Retail TouchPoints

“People on Pinterest aren’t here to passively scroll, they’re here to plan,” said Sydney Stanback, Global Trends and Insights Lead at Pinterest in a recent briefing on the 2024 trends. It’s this planning mindset that gives us such a unique window into the future at Pinterest. “As

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