Advertising Grocer Location Promotions 
Retail Gazette
SEPTEMBER 5, 2023
The positioning of product listings is just one way brands are working with retailers to advertise to the huge audience that many shopping websites attract. Advertising agency GroupM forecasts that sales through the channel will be bigger than TV advertising by 2028.
Retail TouchPoints
MAY 24, 2023
In the latest developments, Kroger is looking beyond its websites with plans to expand in-store advertising opportunities, and Walmart is teaming up with more tech partners to help brands get the most out of its retail media network. Kroger Makes Major Push to Expand Retail Media in Stores Kroger plans to add smart screens at 500 of its U.S.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Retail Gazette
DECEMBER 4, 2023
The stores “were showing a blatant disregard for the policy and children’s health”, according to the report, Location, location, location , which also found breaches in the grocer’s online sites. The research comes a year after the government introduced regulations on HFSS food promotion and placement in England.
Retail TouchPoints
FEBRUARY 7, 2024
Rema 1000 x Revionics Photo courtesy Rema 1000 Norwegian discount grocer Rema 1000 faces intense competition to keep its prices low. These price comparisons happen regularly, but not on a set schedule, so retailers can’t build them into a pricing or promotion calendar. Here are three examples of retailers already doing it today.
Indigo 9 Digital
JUNE 7, 2022
That’s one of the reasons why discount grocers like Aldi and Lidl were able to gain share in the United Kingdom over a decade ago after the last recession. It has attacked the threat from discount grocers head on by offering everyday low prices on a selection of items and it’s paying off. Value for money. Source: Bloomberg.
Frank Mayer
MAY 27, 2022
Brands must rely on many marketing tools to promote new products and drive sales. Campaigns are often composed of traditional advertising, social media, digital marketing, and countless niche avenues to educate shoppers and drum up interest. Enter point of purchase displays. End Cap Displays. Inline Displays.
Rangeme
AUGUST 12, 2022
Many diverse suppliers now seek new sales opportunities, especially as global e-commerce and digital advertising make it easier for them to sell anywhere. Its workforce and advertising reflect a range of ethnicities, ages, and physical abilities, and its ads run in multiple languages to maximize relevance, reach, and cultural sensitivity.
Expert insights. Personalized for you.
99 
Let's personalize your content