Retail TouchPoints

DECEMBER 20, 2023

Over three -plus years, I have had the honor of speaking with industry pros who have rich backgrounds in tech, marketing and advertising, operations, finance and so much more. The Retail Remix podcast was developed to feature the founders, executives and practitioners shaping retail’s future. Its Community of Gen Zers 3.

Advertising 230

Advertising Store Operations Merchant Services Wholesale 230

Wiser

JULY 11, 2022

This can be done in many ways, including both paid and organically generated marketing advertisements. The key to customer loyalty is ensuring that shoppers have a smooth and enjoyable shopping experience. The key to customer loyalty is ensuring that shoppers have a smooth and enjoyable shopping experience. Employee Turnover.

Employee Engagement 146

Employee Engagement Advertising Promotions Marketing 146

Retail TouchPoints

JUNE 27, 2022

After two years of online browsing, consumers are eager to get out of the house and into the store. And as consumer discretionary spending continues to grow , retailers and brands around the world are exploring new ways to capitalize on the next wave of in-person shopping and experiences. So what’s the plan?

Advertising 255

Advertising Employee Engagement Consumer Marketing 255

Retail TouchPoints

AUGUST 15, 2022

New research from PwC has found that three in 10 customers are more likely to try a new brand — and that number is even higher among younger consumers. But winning (and keeping) customers’ loyalty is no longer confined to programs and points. Collect and Leverage First-Party Data . Invest in Your People .

Drop-Shipping 195

Drop-Shipping Shipping Outdoor Customer Retention 195

Wiser

SEPTEMBER 20, 2022

According to a study done by Salesforce , 84 percent of consumers say that customer experience is just as important as a company’s products and services. This includes everything from finding products online, shopping in stores, speaking with customer service, or having your products serviced. Here are some tips.

Customer Experience 148

Customer Experience Customer Retention Employee Engagement Consumer 148

Wiser

MARCH 22, 2022

The goal for your brand is to be there to influence consumers at those key moments in the decision-making process and sway them toward your own products. Or, they come across an advertisement for a vacuum that specifically mentions pet hair. Employee Engagement. Consideration. In-Store Purchases.

Consumer 147

Consumer Advertising Employee Engagement Shopping 147

I Vend

DECEMBER 13, 2022

Shopping activity is up, and consumers are buying goods they wouldn’t normally purchase during the rest of the year. Increase employee engagement by 20-30%. Promotions are a great way of generating sales and loyalty at any time of year, but none more so than the holiday season, when the world’s mind turns to shopping.

Promotions 95

Promotions Employee Engagement Checkout Returns 95