Wiser

OCTOBER 26, 2021

consumers spend an average of $276 per month on impulse buys. You can create a shopping situation where consumers feel like they have something to win if they buy, either literally, through sales and promotions, or figuratively, by positioning the purchase as “retail therapy.” Omnichannel Strategies. 1: Price Management.

Cross Merchandising 145

Cross Merchandising Checkout Consumer Promotions 145

Wiser

OCTOBER 2, 2020

Listen in to hear from Tom Vieira, Wiser’s Director of Product, In-Store, and Casey Berns, Associate Director Shopper Insights and Category Advisory Services at The Clorox Company, as they cover six store conditions consumer brands need to monitor to win at the register. We have a recording of the webinar below.

Consumer 148

Consumer ATS Merchant Services Outdoor 148

Wiser

SEPTEMBER 12, 2022

You might have the best products or prices on the market, but if your stores are bland or the products are poorly displayed, people will look elsewhere. This is where visual merchandising comes into play. What is Visual Merchandising? The Importance of Strong Visual Merchandising. Find Opportunities to Cross-Merchandise.

Visual Merchandising 148

Visual Merchandising Point of Sale Cross Merchandising Apparel 148

Wiser

MAY 14, 2020

You might have the best products or prices on the market, but if your stores are bland and the products are poorly displayed, people will look elsewhere. This is where visual merchandising comes into play. What is Visual Merchandising? Visual merchandising is a powerful way to cut through the noise.

Visual Merchandising 158

Visual Merchandising Cross Merchandising Point of Sale Apparel 158

Retail Adventures

AUGUST 16, 2022

Big retailers tend to kick off holiday sales in July, but the day after Thanksgiving is still important to consumers. This includes scent marketing, the music you play on the sales floor, demos, even what your associates wear. Load your Speed Bump displays with gift ideas and pre-wrapped gifts, and cross-merchandise whenever you can.

Markdowns 52

Markdowns Advertising Planning Cross Merchandising 52

Retail Adventures

OCTOBER 22, 2020

Even though Amazon kicked off Holiday 2020 in mid-October and Walmart and Target followed suit, Black Friday is still important to consumers. This includes scent marketing, the music you play on the sales floor, demos, even what your associates wear. Increase your advertising and marketing efforts.

Markdowns 98

Markdowns Advertising Planning Cross Merchandising 98