Advertising Comparison Shopping Marketing Returns 
A1 Retail
JUNE 15, 2021
New marketing service enables retailers to acquire more online shoppers cheaper. Klarna, a global retail bank, payments, and shopping service, today announced the launch of their new Comparison Shopping Service (CSS) in 21 markets. This is how Klarna Comparison Shopping Service works.
Retail TouchPoints
SEPTEMBER 30, 2022
Marketing is often first on the chopping block during a recession, and with GDP contracting two quarters in a row, retail marketers are working hard to determine how to make each dollar go further. Many organizations will cut marketing spend in a bid to preserve margins. Capitalizing on In-Store Advertising.
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Wiser
JANUARY 18, 2019
Both in-store and online retail is constantly changing as new trends and technologies are introduced to the market. In store shopping is still very prevalent, even with the increasing availability of online retailers. Comparison shopping is a very popular trend that only appears to be growing. In-Store Preferences.
Store Growers
FEBRUARY 20, 2017
It requires patience and persistence without knowing exactly when, or even if, you’ll see a return. Scale up by building out marketing. That’s because the creation of your marketing machine takes time and money. Step 2: Focus on high ROI marketing activities. Comparison shopping engines like Google Shopping.
Store Growers
FEBRUARY 20, 2017
It requires patience and persistence without knowing exactly when, or even if, you’ll see a return. Scale up by building out marketing. That’s because the creation of your marketing machine takes time and money. Step 2: Focus on high ROI marketing activities. Comparison shopping engines like Google Shopping.
Retalon
SEPTEMBER 11, 2020
Woman look at the stock market data on computer monitor. Inventory — even above real estate, merchandising or advertising — is the biggest investment retailers make. That’s why retail key performance indicators are dominated by inventory-based metrics like Gross Margin Return on Investment and In Stock Percentage.
Store Growers
FEBRUARY 13, 2019
In theory, it’s pretty easy to scale your Google Shopping campaigns to multiple countries. All you need to do is provide the feed, specify where you want to advertise and Google does the rest. Perhaps you’ve reached a plateau in your current market. Or you’re not happy with the return in your current market.
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