Advertising Comparison Shopping Consumer Marketing 
A1 Retail
JUNE 15, 2021
New marketing service enables retailers to acquire more online shoppers cheaper. Klarna, a global retail bank, payments, and shopping service, today announced the launch of their new Comparison Shopping Service (CSS) in 21 markets. This is how Klarna Comparison Shopping Service works.
Retail TouchPoints
SEPTEMBER 30, 2022
Marketing is often first on the chopping block during a recession, and with GDP contracting two quarters in a row, retail marketers are working hard to determine how to make each dollar go further. Many organizations will cut marketing spend in a bid to preserve margins. Capitalizing on In-Store Advertising.
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Retail TouchPoints
SEPTEMBER 27, 2023
It started with COVID, and it hasn’t stopped — consumer shopping behaviors continue to rapidly shift even as the pandemic moves into the realm of memory. For brands and marketers, it’s hard, nigh impossible, to keep up with how and where consumers are shopping today, but media planning and buying platform Infillion tried.
A1 Retail
FEBRUARY 22, 2022
New data from Klarna, the global retail bank, payments and shopping service, reveals that Klarna’s retail partners received 301 million clicks from consumers via the Klarna app globally in 2021, increasing their traffic by 2.6 45 out of 100 top retailers in the US are currently leveraging Klarna’s advertising services.
Hunton Andrews Kurth
OCTOBER 18, 2021
The law, which is the first of its kind in the US, requires that all qualifying retail locations that offer childcare items or children’s toys maintain a gender neutral section or area where a “reasonable selection” of toys and items shall be displayed together, “regardless of whether they have been traditionally marketed for either girls or boys.”.
Wiser
JANUARY 18, 2019
To learn more about the changes consumers are looking for in the coming year, Wiser has surveyed over 2,400 of our mobile app users about their 2019 shopping preferences. Their responses could help you improve sales and meet more consumer expectations in this digital age. 2019 Shopping Trends. This year is no different.
Retalon
SEPTEMBER 11, 2020
Demand is an economics concept that describes the willingness of consumers to purchase a specific product at a specific price. Therefore, demand forecasting is a statistical prediction of the willingness of consumers to purchase specific products, at a specific price, in a specific time frame. Demand Forecasting Methodologies.
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