Advertising Checkout Cross Merchandising Planning 
Wiser
OCTOBER 26, 2021
Most reasons for impulse buys are rooted in emotions, such as instant gratification, feeling like you’re getting a deal, and so on—but how you set up and plan your stores (physical or digital) can also contribute. You can also be very clear in your advertising the dollars saved thanks to your deals. 2: Cross-merchandising.
Retail Adventures
JANUARY 1, 2024
Cross merchandise everywhere. Use your bag stuffers to advertise specific product, events or whatever is important that particular week. Host contests where the winner is notified via email and make asking for the shoppers email part of the regular checkout process. Getting them into the customers’ hand is important.
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